rippling
Sr. Demand Generation Manager, Canada (Hybrid based in Toronto)
Current Openings
Toronto, CAN
Full-time
Senior · 6+ years experience
Hybrid
CAD 87600-146000 yearly / year
Discovered 3 weeks ago
Free
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Rippling Canada powers some of the company’s fastest-growing product lines — spanning Global HR, Payroll, Employer of Record, Contractors and IT for multinational companies.
We’re looking for a Senior Manager, Demand Generation to scale the demand engine across Canada specifically. Reporting to the Marketing Lead for Canada, you’ll be the DG lead who turns big GTM bets into pipeline—owning ABM, webinars, events, SDR “spearfishing” plays, direct mail, and whatever creative, high-leverage programs you dream up next to create and convert demand.
This role is for someone who loves the craft and the strategy: you can invent new plays, run them end-to-end, and then pressure-test performance with ruthless clarity. You’ll partner closely with a best-in-class Digital Marketing lead who owns the paid engine (search, paid social, retargeting, etc.), and you’ll tap into Rippling’s central US marketing resources for creative and marketing ops support. Expect to move fast, run tight experiments, scale what works, and grow your career!
The ideal candidate is a builder: equal parts creative campaign architect and performance-obsessed operator. You get excited about finding an insight, turning it into a crisp audience + message + offer, and shipping a program that makes reps say, “wait, where did these meetings come from!?” You’re as comfortable whiteboarding an ABM narrative as you are diagnosing funnel conversion, and you bring the energy to bring your own paintbrush to a high-potential region for Rippling.
Full Job Posting
About the role
Rippling Canada powers some of the company’s fastest-growing product lines — spanning Global HR, Payroll, Employer of Record, Contractors and IT for multinational companies.
We’re looking for a Senior Manager, Demand Generation to scale the demand engine across Canada specifically. Reporting to the Marketing Lead for Canada, you’ll be the DG lead who turns big GTM bets into pipeline—owning ABM, webinars, events, SDR “spearfishing” plays, direct mail, and whatever creative, high-leverage programs you dream up next to create and convert demand.
This role is for someone who loves the craft and the strategy: you can invent new plays, run them end-to-end, and then pressure-test performance with ruthless clarity. You’ll partner closely with a best-in-class Digital Marketing lead who owns the paid engine (search, paid social, retargeting, etc.), and you’ll tap into Rippling’s central US marketing resources for creative and marketing ops support. Expect to move fast, run tight experiments, scale what works, and grow your career!
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