Social Media Specialist
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Key skills for this role
About the Role
Spence is looking for a creative Social Media Specialist to manage social media platforms and enhance brand presence. Responsibilities include developing digital marketing strategies, creating engaging content, managing paid ads, and analyzing performance.
Key Skills for This Role
Responsibilities
- Develop and implement social media and digital marketing strategies aligned with company objectives
- Plan, create and publish engaging content including text, graphics, images, videos across social media and website
- Produce high quality photographs and videos showcasing company projects
- Manage and optimize paid advertising campaigns, SEO initiatives, website content and link building strategies
- Monitor, analyze and report on social media, website, SEO and PPC performance metrics
- Build and maintain strong connections with target audiences across LinkedIn, Facebook, Instagram, WhatsApp and other channels
- Collaborate with Sales and internal teams to develop marketing campaigns and support tender submissions
- Ensure consistent and up to date branding across all digital platforms
Requirements
- Proven work experience as a Social Media Specialist or similar role
- In depth knowledge of various social media tools, platforms and their respective audiences
- Knowledge of Search Engine Optimization
Full Job Posting
Job Overview
- Spence is looking for a talented and creative Social Media Specialist to manage our social media platforms and enhance our brand's online presence.
Responsibilities
- Develop and implement social media and digital marketing strategies aligned with the company’s objectives to enhance brand awareness, user engagement and lead generation.
- Plan, create and publish engaging content, including text, graphics, images, videos, and other digital assets across social media platforms and the company website, ensuring consistency with the company’s branding.
- Produce high quality photographs and videos that effectively showcase and tell compelling stories about the company’s interior fit out projects and services.
- Manage and optimize paid advertising campaigns, SEO initiatives, website content and link building strategies to improve online visibility and search engine rankings.
- Monitor, analyze and report on social media, website, SEO and PPC performance metrics, providing recommendations to maximize reach, engagement, and return on investment.
- Build and maintain strong connections with target audiences by actively engaging and responding to inquiries across platforms including LinkedIn, Facebook, Instagram, WhatsApp and other digital channels.
- Collaborate closely with the Sales and internal teams to develop marketing campaigns, support tender submissions and create promotional materials that drive business growth.
- Ensure consistent and up to date branding across all digital platforms and perform other related duties as assigned by management from time to time.
Requirements
- Proven work experience as a Social Media Specialist or similar role.
- In depth knowledge of various social media tools, platforms and their respective audiences.
- Knowledge of Search Engine Optimization.
Benefits
- Competitive salary and benefits package
How to Apply
- Send in your resume to krishna@spenceri.com mentioning your current and expected salary.
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