SEO Specialist
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
The Law Reporters is seeking a skilled SEO Specialist to improve online visibility and generate qualified leads through effective SEO strategies. The ideal candidate has 2-3 years of proven SEO experience and strong knowledge of on-page, off-page, technical, and local SEO.
Key Skills for This Role
Responsibilities
- Develop and execute SEO strategies to improve search engine rankings
- Conduct keyword research focused on legal services and practice areas
- Optimize website content, landing pages, blogs, and metadata for search engines
- Perform technical SEO audits and implement recommendations
- Monitor website traffic, rankings, and conversions using analytics tools
- Build high quality backlinks through ethical link building strategies
- Collaborate with lawyers and marketing team to create SEO friendly legal content
- Optimize local SEO including Google Business Profile and local directory listings
- Track SEO performance and prepare monthly reports with recommendations
- Stay updated with search engine algorithm changes and SEO best practices
Requirements
- Bachelor's degree in Marketing, Digital Marketing, Information Technology, or related field
- Minimum 2 3 years of proven SEO experience
- Strong knowledge of on page, off page, technical SEO, and local SEO
- Hands on experience with Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, or similar tools
- Experience with WordPress and basic HTML/CSS is an advantage
- Excellent analytical, communication, and project management skills
- Ability to manage multiple projects and meet deadlines
Full Job Posting
Job Summary
- We are seeking a skilled and results oriented SEO Specialist to join our law firm.
- The ideal candidate will be responsible for improving our online visibility, increasing organic traffic, and generating qualified leads through effective SEO strategies.
- Experience in legal marketing or professional services is an advantage.
Key Responsibilities
- Develop and execute SEO strategies to improve the firm's search engine rankings.
- Conduct keyword research focused on legal services and practice areas.
- Optimize website content, landing pages, blogs, and metadata for search engines.
- Perform technical SEO audits and implement recommendations to improve website performance.
- Monitor website traffic, rankings, and conversions using Google Analytics, Google Search Console, and SEO tools.
- Build high quality backlinks through ethical link building strategies.
- Collaborate with lawyers and the marketing team to create SEO friendly legal content.
- Optimize local SEO, including Google Business Profile and local directory listings.
- Track SEO performance and prepare monthly reports with recommendations.
- Stay updated with search engine algorithm changes and SEO best practices.
Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Information Technology, or a related field.
- Minimum of 2–3 years of proven SEO experience.
- Strong knowledge of on page, off page, technical SEO, and local SEO.
- Hands on experience with Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, or similar tools.
- Experience with WordPress and basic HTML/CSS is an advantage.
- Excellent analytical, communication, and project management skills.
- Ability to manage multiple projects and meet deadlines.
Work Location
- In person
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at The Law Reporters
Digital Marketing Specialist
Dubai, UAE
The Law Reporters is looking for a creative Digital Marketing Specialist to develop engaging campaigns, manage social media, and drive online visibility. The role requires experience in digital marketing, content creatio
Telecaller
Dubai, UAE
The Law Reporters is seeking a Telecaller with mandatory experience handling US-based clients. The role involves outbound calls, lead generation, B2B sales, and achieving targets. Requires 2+ years of US client experienc
Digital Marketing Specialist
Dubai, UAE
We are looking for a creative and results-driven Digital Marketing Specialist to develop engaging campaigns, manage social media platforms, and drive online visibility. The role requires experience in content creation, p
Sales Associate
Dubai, UAE
We're looking for a confident, target-driven Sales Associate with a strong US outbound calling background to join our B2B sales team. What You'll Do Make outbound calls to US-based B2B prospects during US business hours