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SEO Manager
DECATHLON Communication & Marketing
Bengaluru, IND
Full-time
Mid · 3+ years experience
Hybrid
Discovered 1 weeks ago
GBP
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WHO WE ARE
Decathlon is one of the world's largest sporting goods retailers and manufacturers, started from 1976 in France. We are 100,000 sportspeople. From retailers, designers to customer consultants to digital developers, we come to work because we believe sport should be for everyone. To achieve this, we are looking for a dynamic teammate, expecting to share his/her enthusiasm and passion for sports.
TEAM BACKGROUND
You will be a part of the Marketing & Communication team at Decathlon, with a specific focus on driving organic customer growth.
*Important and Mandatory* In the upload your CV section please attach your Resume, Case Study file and Decathlon Interview Form (Make a copy of google doc). You will see the Case Study and Interview Form below. JOB ROLE
The ability to drive organic traffic across website, GBP and our App with special focus on Onpage SEO aspects.
MAJOR RESPONSIBILITIES
- Perform keyword research regularly to optimize the website for existing content and discover new opportunities.
- Provide SEO analysis and make necessary recommendations on clients entire website/web pages while coordinating with elements and structure of web pages.
- Execute strategies for developing content in coordination with SEO goals general and keyword specific.
- Conduct technical SEO audits - both on-site and off-site SEO including competitor analysis.
- Collaborate closely with the tech teams to drive implementation of key SEO recommendations.
- Develop strategies to implement link-building campaigns to align with our content marketing and SEO goals.
- Adapt to the latest changes by keeping pace with SEO, ASO, social media trends, and other eCommerce marketing industry trends and developments..
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