Senior Social Media Executive
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Key skills for this role
Role Overview
Reporting to the Senior Social Media Manager, the role provides tactical and strategic support to build the loveholidays brand across social media channels.
The role owns social content creation, platform and community management, social listening and analytics-led channel optimisation.
Key Skills for This Role
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Why loveholidays
loveholidays aims to make travel accessible through broad choice, ease and value.
The company uses technology and collaborative teams to support customer-focused growth and innovation.
About the team
The Brand Marketing team brings together Brand, Social, PR and Content to build awareness and trust across markets.
The team uses customer insight, creativity and culture to create relevant work throughout the holiday customer journey.
The impact you’ll have
Reporting to the Senior Social Media Manager, the role provides tactical and strategic support to build the loveholidays brand across social media channels.
The role owns social content creation, platform and community management, social listening and analytics-led channel optimisation.
Your day-to-day
- Execute the social media strategy across all live platforms with engaging, on-brand content.
- Own social media and marketing calendars aligned with company news, campaigns, product updates, seasonal moments and key messages.
- Track trends, platform updates, emerging channels and audience behaviours to keep content relevant and culturally connected.
- Develop community-led social concepts and copy with the Senior Social Media Manager and wider content team.
- Create video, photography, graphics, animation, written posts and interactive content adapted for each platform.
- Own video-first content from concept and scripting through filming, presenting, editing and publishing.
- Produce platform-native creative using the company visual identity and brand guidelines.
- Develop repeatable content formats, manage user-generated content and influencer activity, engage with the community and analyse performance.
Required skillset
- Strong understanding of social media best practices, platform behaviours and emerging trends.
- Excellent visual judgement and the ability to create engaging static and video content.
- Hands-on skills in filming, presenting, editing, curating and adapting content.
- Experience creating content across Instagram, TikTok, Facebook and other relevant social channels.
- Ability to analyse performance data and make practical content and channel recommendations.
- Experience using Sprout Social, Canva, CapCut and social listening queries.
Desirable experience
- Experience working across the UK, Ireland, Germany and Sweden markets.
- Experience bringing brand and marketing campaigns to life through social media.
- Responsible use of AI tools for ideation, planning, reporting, content repurposing and social listening.
- Additional language capability in German, Swedish or Polish.
Interview journey
- The process includes an introductory Talent Acquisition meeting, a first-stage interview with the Senior Social Media Manager and a final in-office interview involving a social task.
Perks
- Company pension contributions at 5%.
- Individualised training budget, discounted holidays and 25 days of annual leave plus public holidays.
- Ability to buy and sell annual leave, cycle-to-work scheme, season ticket loan and eye care vouchers.
About loveholidays
UK-based private online travel agent helping European customers book value-focused package holidays, flights, hotels, and activities.
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