Senior Product Manager
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Key skills for this role
About the Role
We are seeking an experienced Senior Product Manager with a strong background in consumer-facing digital products (mobile applications and web platforms) and dem.
Key Skills for This Role
Responsibilities
- Define and execute product vision, strategy, and roadmap for consumer facing digital products
- Develop differentiating product positioning and messaging across primary customer and market segments
- Lead end to end product lifecycle management from ideation to launch and continuous enhancement
- Drive design and implementation of customer centric experiences to increase engagement, loyalty, and revenue
- Define and prioritize product features based on customer insights, analytics, and business objectives
- Translate business needs into detailed product requirements and user stories
- Collaborate with engineering, UX/UI, CRM, analytics, and marketing teams to deliver high quality solutions
- Leverage customer data, loyalty insights, and behavioral analytics to inform product decisions
- Own and monitor product KPIs including adoption, engagement, conversion, retention, NPS, and loyalty metrics
- Lead Agile delivery processes and manage product backlogs, sprint prioritization, and release planning
- Conduct market assessments, competitive analysis, and benchmark industry trends
- Work with stakeholders across business and technology teams to align product outcomes with strategic objectives
Requirements
- Strong background in consumer facing digital products (mobile applications and web platforms)
- Demonstrated experience in Loyalty Programs, preferably within the Retail sector
- Customer centric thinking, digital product leadership, and commercial acumen
- Ability to translate customer insights and business priorities into scalable digital experiences
- Experience working cross functionally with technology, design, marketing, CRM, and business teams
Full Job Posting
Job Description
- Seeking an experienced Senior Product Manager with background in consumer facing digital products and loyalty programs, preferably in retail
- Role requires customer centric thinking, digital product leadership, and commercial acumen
Key Responsibilities
- Define and execute product vision, strategy, and roadmap for consumer facing digital products
- Develop differentiating product positioning and messaging across primary customer and market segments
- Lead end to end product lifecycle management from ideation to launch and continuous enhancement
- Drive design and implementation of customer centric experiences to increase engagement, loyalty, and revenue
- Define and prioritize product features based on customer insights, analytics, and business objectives
- Translate business needs into detailed product requirements and user stories
- Collaborate with engineering, UX/UI, CRM, analytics, and marketing teams to deliver high quality solutions
- Leverage customer data, loyalty insights, and behavioral analytics to inform product decisions
- Own and monitor product KPIs including adoption, engagement, conversion, retention, NPS, and loyalty metrics
- Lead Agile delivery processes and manage product backlogs, sprint prioritization, and release planning
- Conduct market assessments, competitive analysis, and benchmark industry trends
- Work with stakeholders across business and technology teams to align product outcomes with strategic objectives
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