Senior Manager, Account-Based Experience (ABX)

Location: US-based

Experience building and executing ABX programs: 6+ years in B2B marketing, including at least 3 years building and executing ABM or ABX programs targeting enterprise accounts at a developer tools, SaaS, or technical platform company.

Proven pipeline impact: Demonstrated success generating pipeline and influencing revenue through account-based programs. You can point to specific metrics that improved because of work you led.

Enterprise account engagement expertise: Experience supporting complex buying groups, navigating long sales cycles, and partnering closely with sales teams to drive coordinated account engagement and opportunity progression.

ABX technology fluency: Strong understanding of account-based marketing platforms and supporting technologies, including Demandbase, Salesforce, intent data providers, and related martech tools.

Personalization and segmentation experience: Experience building audience segmentation frameworks, vertical-specific campaigns, personalized content experiences, and account-based engagement programs that scale across enterprise accounts.

Data-driven mindset: Comfortable building measurement frameworks, analyzing performance data, and using insights to optimize programs and improve results.

Strong execution and project management skills: Highly organized and able to manage multiple stakeholders, priorities, and campaigns simultaneously while maintaining a high bar for execution.

What sets you apart:

Experience marketing developer tools, content platforms, or technical infrastructure to enterprise engineering and digital teams.

Familiarity with AI-powered content workflows and how to position them to enterprise buyers.

Experience executing and optimizing ABX programs in a high-growth B2B environment, with a track record of improving engagement, pipeline, and conversion rates.

Hands-on experience developing intent-based segmentation, account prioritization models, and trigger-based engagement plays.

Experience creating personalized account experiences at scale, including vertical-specific campaigns, custom landing pages, and targeted content journeys.

Experience supporting executive engagement programs, including roundtables, executive dinners, and strategic events.

Not sure you’re exactly what we’re looking for in this role? Apply anyway!

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A highly-skilled, inspiring, and supportive team

Positive, flexible, and trust-based work environment that encourages long-term professional and personal growth

A global, multi-culturally diverse group of colleagues and customers

Comprehensive health plans and perks

A healthy work-life balance that accommodates individual and family needs

Competitive stock options program and location-based salary

Sanity.io is a modern, flexible content operating system that replaces rigid legacy content management systems. One of our big differentiators is treating content as data so that it can be stored in a single source of truth, but seamlessly adapted and personalized for any channel without extra effort. Forward-thinking companies choose Sanity because they can create tailored content authoring experiences, customized workflows, and content models that reflect their business.

Sanity recently raised a $85m Series C led by GP Bullhound and is also backed by leading investors like ICONIQ Growth, Threshold Ventures, Heavybit and Shopify, as well as founders of companies like Vercel, WPEngine, Twitter, Mux, Netlify and Heroku. This funding round has put Sanity in a strong position for accelerated growth in the coming years.

You can only build a great company with a great culture. Sanity is a 200+ person company with highly committed and ambitious people. We are pioneers, we exist for our customers, we are hel ved, and we love type two fun! Read more about our values here!

Sanity.io pledges to be an organization that reflects the globally diverse audience that our product serves. We believe that in addition to hiring the best talent, a diversity of perspectives, ideas, and cultures leads to the creation of better products and services. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, or gender identity.