Senior Integrated Campaign Manager

Design and lead multi-channel, full-funnel campaigns tied to Feedzai’s strategic GTM motions and growth priorities.

Translate business priorities into clear campaign goals, audiences, messaging, buyer journeys, routes to market and success metrics.

Orchestrate teams across Product Marketing, Digital, Content, Comms, Creative, Regional Marketing, Partner Marketing, ADRs and Sales to deliver against one integrated campaign strategy.

Identify critical gaps in audience, market intelligence, positioning, product readiness or sales follow-up and work with the right stakeholders to resolve them.

Partner with Product Marketing to translate positioning, buyer insights and product priorities into differentiated full-funnel messaging.

Stay close to campaign, lead and pipeline performance, working with Digital, ADRs and Sales to quickly identify issues and optimize messaging, targeting, channels and follow-up.

Build campaign enablement that gives Sales and ADR teams the messaging, content and outreach guidance needed to convert engagement and accelerate pipeline.

Lead campaign reviews, clearly communicating performance, learnings, risks, recommendations and next steps.

Manage multiple complex campaigns at once, bringing structure, accountability and momentum in a fast-moving environment.

8–10+ years of B2B marketing experience, with significant experience leading integrated or demand generation campaigns in SaaS, fintech or enterprise technology.

Proven ability to translate business priorities into clear, measurable full-funnel campaign strategies that drive pipeline and revenue impact.

Deep understanding of B2B marketing fundamentals, including audience segmentation, ICPs, positioning, buyer journeys, demand generation and pipeline acceleration.

Exceptional cross-functional leadership and stakeholder management skills, with the ability to build alignment and drive execution across teams you do not directly manage.