Senior Ecommerce Manager -Retail
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Key skills for this role
About the Role
Reed Recruitment Middle East seeks a Senior Ecommerce Manager to own the full P&L and drive scalable growth for the group's e-commerce and marketplace business. The role leads technology, CMS, last-mile operations, and aligns with marketing to drive profitable traffic and conversion.
Key Skills for This Role
Responsibilities
- Own full E commerce and marketplace P&L (revenue, gross margin, contribution margin)
- Deliver annual and quarterly revenue and profitability targets
- Develop commercial forecasts, budgeting, and demand planning
- Identify and unlock new revenue streams (bundling, exclusives, drops, marketplace growth)
- Drive key commercial levers: traffic, conversion rate, AOV, repeat rate, CLV
- Provide structured performance dashboards and business updates to leadership
- Identify, onboard, develop and execute marketplace expansion strategy across Saudi Arabia, India, and GCC markets
- Own pricing strategy, assortment planning, and overall marketplace profitability
- Lead the E commerce technology roadmap in partnership with the E commerce Tech team
- Oversee CMS governance, on site merchandising, catalog management, and site optimization
- Oversee fulfilment operations and last mile delivery performance
- Align with Digital Marketing Manager on traffic acquisition strategy and CAC targets
Requirements
- 8 to 10+ years of progressive experience in E commerce and digital retail
- Proven ownership of E commerce P&L with demonstrated revenue and margin growth
- Track record of scaling E commerce and/or marketplace businesses across markets
- Experience managing tech, CMS, operations, and cross functional teams
- Marketplace expansion experience across GCC, Saudi Arabia, and/or India preferred
- UAE based candidates preferred, however open to overseas candidates with relevant exposure
Full Job Posting
Purpose of the Role
- The Senior Manager – E commerce is fully accountable for the end to end commercial performance, P&L delivery, and scalable growth of the Group’s e commerce and marketplace business.
- The role leads E Commerce technology, CMS, and last mile operations, and works in strong strategic alignment with Digital & Offline Marketing team to drive profitable traffic and conversion growth.
E commerce P&L ownership
- Own full E commerce and marketplace P&L (revenue, gross margin, contribution margin)
- Deliver annual and quarterly revenue and profitability targets
- Develop commercial forecasts, budgeting, and demand planning
- Identify and unlock new revenue streams (bundling, exclusives, drops, marketplace growth)
- Drive key commercial levers: traffic, conversion rate, AOV, repeat rate, CLV
- Provide structured performance dashboards and business updates to leadership
Marketplace Strategy and Expansion
- Identify, onboard, develop and execute marketplace expansion strategy across Saudi Arabia, India, and GCC markets for our in house brands
- Own pricing strategy, assortment planning along with the brand managers, and overall marketplace profitability
- Build scalable cross border/local fulfilment models
- Ensure compliance with operational, financial, and regulatory frameworks in the respective countries
E commerce Technology and Platform Governance
- Lead the E commerce technology roadmap in partnership with the E commerce Tech team constituting the internal and external engineering team
- Oversee CMS governance, on site merchandising, catalog management, and site optimization
- Drive enhancements in UX, site speed, search, personalization, and checkout performance
- Constantly validating and improving integration between frontend, backend systems, ERP, and marketing platforms
Operations and Last Mile Excellence
- Oversee fulfilment operations and last mile delivery performance
- Monitor SLAs, return rates, refund cycles and customer satisfaction metrics
- Improve overall operational efficiency with the aim of reducing fulfilment time to flat 2 hours across all cities we operate.
- Align inventory planning with brand managers/coordinators
- Maintain premium service standards aligned with brand positioning by strengthening our own internal delivery fleet
Performance & Growth Alignment
- Align with Digital Marketing Manager & the performance marketing agency on traffic acquisition strategy and CAC targets
- Improve ROAS and contribution margin benchmarks
- Ensure marketing investments support profitability objectives
- Collaborate on funnel optimization and conversion growth initiatives
Analytics & Governance
- Define and govern unified KPIs across e commerce and marketplace
- Track contribution margin, CAC, LTV, inventory turns, and return ratios
- Drive a structured test and learn culture
- Translate data into clear commercial action plans
Marketing & Creative
- Align the E commerce trading calendar with the marketing team to ensure synchronized campaigns launches, product drops, and promotional initiatives
- Define and brief all creative requirements such as on site & off site banners, CRM, logo skinning, aligning with the trading calendar
Team Leadership and Cross Functional Alignment
- Lead and develop: E commerce Tech Manager & Assistant Tech Manager, CMS Team, Last Mile/Fulfilment Team
- Build & nurture a proactive, ownership driven, and execution focused culture
- Establish clear accountability frameworks and measurable KPIs
- Work closely with the Digital & offline/Content Marketing Manager & creative/performance marketing agency to ensure commercial coherence
Profile
- 8 to 10+ years of progressive experience in E commerce and digital retail
- Experience working with reputable, structured, or high growth E commerce businesses
- Proven ownership of E commerce P&L with demonstrated revenue and margin growth
- Track record of scaling E commerce and/or marketplace businesses across markets
- Strong commercial acumen with deep understanding of contribution margin, CAC, LTV, and profitability levers
- Experience managing tech, CMS, operations, and cross functional teams
- Marketplace expansion experience across GCC, Saudi Arabia, and/or India preferred
- Mature, commercially assertive leader with strong execution discipline
- Data driven decision maker with strong analytical capability
- UAE based candidates preferred, however open to overseas candidates with relevant exposure
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