SDR Manager

Join Aspire as our BDE Manager, leading and developing our team of Business Development Executives (our equivalent of SDRs).

You'll build a high-performing team that creates opportunities, develops future sales talent, and fuels our continued growth.

At Aspire, our Business Development Executives are the spark that ignites our growth engine.

As SDR Manager, your role is to ensure that spark becomes a consistent, scalable source of opportunity for the business.

You will lead, coach and develop a team of Business Development Executives, helping them identify, engage and qualify organisations that align with Aspire's Ideal Customer Profile.

Through effective leadership, structured coaching and performance management, you will create a high-performing team that consistently delivers quality sales opportunities.

This role combines people leadership, sales coaching and operational excellence.

You'll be responsible for driving activity levels, improving conversion rates, developing future sales talent and creating a culture where individuals are empowered to perform at their best.

If you are passionate about developing people, building high-performing teams and driving measurable sales outcomes, we'd love to hear from you.

What you will be doing

• Lead, motivate and develop a team of Business Development Executives.
• Deliver regular one-to-ones, call coaching, performance reviews and development conversations.
• Create a culture of accountability, continuous improvement and high performance.
• Support the onboarding and development of new team members through Aspire's Sales Academy.
• Identify individual strengths and development areas, implementing tailored coaching plans.

• Drive achievement of team KPIs and activity targets.
• Monitor outreach activity, meeting generation and conversion metrics.
• Ensure high standards of prospecting, qualification and customer engagement.
• Use CRM data to track performance, identify trends and implement improvements.
• Manage underperformance proactively and effectively.

• Ensure the team is effectively targeting Aspire's Ideal Customer Profile.
• Work with the wider Sales and Marketing team to maximise campaign effectiveness and lead quality.
• Develop prospecting strategies that increase engagement and meeting conversion rates.
• Share best practice and continuously refine outreach approaches.

• Ensure accurate CRM management and reporting across the team.
• Provide regular updates and forecasting information to sales leadership.
• Drive process consistency and adherence to agreed sales methodologies.
• Support recruitment, onboarding and succession planning within the BDE (SDR) function.

What makes you a great fit

• Proven experience managing, coaching or leading an SDR or outbound sales team.
• Strong understanding of prospecting, lead generation and sales development best practices.
• Experience working with CRM systems and sales performance metrics.
• Track record of improving team performance and developing sales talent.

You will suit the role if you have

• Inspirational leadership - You bring energy and enthusiasm, creating an environment where people feel motivated to succeed.
• A coaching approach - You enjoy helping others improve and take pride in developing future sales professionals.
• A commercial edge - You understand how activity translates into revenue opportunity and can drive results through effective leadership.
• Resilience and results focussed - You thrive in a target-driven environment and can maintain momentum through challenges.
• A collaborative approach - You build strong relationships across the business and work effectively with colleagues to achieve shared goals.

Our values

We understand that you might not have all of the qualifications and experiences that we think are key to succeeding in this role therefore we provide continuous learning and development at Aspire which is at the heart of everything we do.

As long as you are passionate, eager to learn and driven to be the best at what you do and live our values this role may be a fit for you.

At the heart of everything we do are our core values which guide how we work and grow together:

• A mbitious: We are driven by data to achieve the best results. We push ourselves to be our best and make an impact while delivering the best experience for customers and colleagues.
• S incere: We do the right thing for our customers and colleagues. We are honest, provide independent advice and support each other as one team.
• P assionate: We love what we do. We take pride in our work and consistently deliver high-quality results.
• I nnovative: We are bold and take action to develop creative solutions. We learn from mistakes and strive for continual improvement.
• R eliable: We collaborate to achieve the best results and ensure people can depend on us.
• E xpert: We are technical experts who continue to learn and grow. We share knowledge and ensure customers achieve their ambitions through the right technology.

£40,000 to £50,000 per annum (depending on experience) with a generous OTE

Here at Aspire we offer a great benefits package and a competitive salary.

Being a people-centric organisation is what sets us apart – we strive to look after our people in the best way we can!

• Travel benefits including free parking, subsidised travel passes and much more!

• Cycle to Work Scheme
• Network Benefits

• Enhanced Annual Leave Entitlement (increasing with length of service)
• Enhanced Maternity, Paternity and Parental Schemes

• Employee referral scheme
• New business referral scheme

• Life Assurance and Critical Illness cover

You will be based at Aspire's Gateshead Quayside Head Office and support a national team of Business Development Executives, with regular travel required to Aspire offices and events as needed.

Hours of Work

Full time (37.5 hours per week), Monday to Friday.

Equality, Inclusion and Diversity at Aspire

Aspire is an equal opportunity employer committed to creating a culture that respects and values each other’s differences, that promotes dignity, equality and diversity that encourages individuals to develop their true potential.

#AspireForMore