Product Manager
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Prepare and execute marketing strategies, conduct market research, manage agencies, and develop product strategies for FMCG brand growth.
Key Skills for This Role
Full Job Posting
Job Summary
To prepare and execute marketing and brand building strategy and to attain given top line and bottom line targets through development of requisite marketing mix.
To perform Market research and analysis.
Target Achievement
· To ensure achievement of top line and bottom line targets through providing marketing planning, support and execution.
Agency Management
· To ensuring optimal utilization of resources of Market research agencies, Advertising agencies, Media Agencies.
Market Research
· To identify research needs, evaluate Market Research proposals and to implement and control necessary actions emanating out of research.
Marketing Analysis
· To do both primary and secondary sales analysis.
· To do Competition / consumer, Media and Profitability tracking.
Development of Marketing and Brand Strategy
· To formulate long term and short term strategy objectives and prepare incremental plans for marketing and brand building and to execute those plans.
Development of marketing mix elements
· To ensure development and implementation of marketing mix elements in line with Business/ Marketing Plans.
The elements would include:
Communication Strategy (Including Advertising)
Promotional Plan (Consumer Promo, Trade Promo, Merchandising and other visibility initiatives)
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Naturelle LLC
Engineering Storekeeper
Ras Al Khaimah, UAE
We are seeking an Engineering Storekeeper to manage inventory of engineering spare parts and consumables in Ras Al Khaimah. Responsibilities include receiving, inspecting, storing, issuing materials, maintaining stock le
SAP Operator- Warehouse
Ras Al Khaimah, UAE
Oversee material management using SAP and ERP, ensuring accuracy in data entry, inventory management, and effective communication skills.