Product Manager - Commercial Vehicles
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Key skills for this role
About the Role
We are seeking a Product Manager to own the Commercial Vehicle and industrial-mobility portfolio, including trucks, vans, buses, and construction equipment. You will be accountable for commercial performance, pricing, tender strategy, and OEM management.
Key Skills for This Role
Responsibilities
- Own the product line up across applications, payload classes, body/wheelbase configurations, drivetrains, and GVW mapped to target sectors
- Drive the product roadmap and model year planning with the OEM and General Manager
- Manage the full lifecycle from introduction to run out, including spec rationalisation, residual value, and replacement planning
- Build a total cost of ownership value proposition as the core of the commercial offer
- Lead pricing, tender/bid, and large fleet deal strategy within central pricing frameworks
- Hold accountability for portfolio commercial results and drive corrective action on volume, mix, and margin
- Manage the OEM product interface and coordinate bodybuilders/upfitters on application builds and regulatory compliance
- Lead go to market for new commercial models and application solutions across pricing, sales readiness, and campaign execution
- Equip sales with TCO models, application based tools, and bid/tender documentation
- Maintain dashboards and reporting on portfolio, tender/fleet pipeline, and launch performance
- Align portfolio initiatives with Business Planning, Pricing, Marketing, and Aftersales
Requirements
- 6–10 years in commercial vehicle, industrial products, or fleet/B2B product or category management; CV experience strongly preferred
- Demonstrated ownership of a product or portfolio with accountability for volume, mix, and margin in a B2B/fleet context
- Hands on experience with OEMs, bodybuilders/upfitters, homologation, and the CV product lifecycle
- Track record in tender/bid, fleet deal structuring, and TCO led selling
- Bachelor’s in Business or Engineering; Master’s/MBA an advantage
Full Job Posting
Role Purpose
- Own the Commercial Vehicle and industrial mobility portfolio, trucks, vans, buses, construction equipment, and application based solutions and be accountable for its commercial performance across fleet and B2B segments.
Key Accountabilities
- Own the product line up across applications payload classes, body/wheelbase configurations, drivetrains, & GVW mapped to target sectors (logistics, construction, distribution, government).
- Drive the product roadmap and model year planning with the OEM and General Manager, aligned to fleet and application demand.
- Manage the full lifecycle from introduction to run out, including spec rationalisation, residual value, and replacement planning.
- Build a total cost of ownership value proposition uptime, payload, efficiency, service intervals, residual value, as the core of the commercial offer.
- Lead pricing, tender/bid, and large fleet deal strategy within central pricing frameworks, balancing volume and margin.
- Hold accountability for portfolio commercial results and drive corrective action on volume, mix, and margin.
- Manage the OEM product interface (chassis specs, allocation, homologation, updates) and coordinate bodybuilders/upfitters on application builds and regulatory compliance.
- Lead go to market for new commercial models and application solutions across pricing, sales readiness, and campaign execution.
- Equip sales with TCO models, application based tools, and bid/tender documentation, and position aftersales contracts as commercial levers.
- Maintain dashboards and reporting on portfolio, tender/fleet pipeline, and launch performance for leadership reviews, ensuring data accuracy across systems.
- Align portfolio initiatives with Business Planning, Pricing, Marketing, and Aftersales, and lead strategic projects.
Profile Competencies
- Business Insight: applies fleet, sector, and competitor knowledge to advance the portfolio.
- Financial Acumen: builds and defends TCO and deal economics; strong margin discipline.
- Strategic Mindset: anticipates sector and application shifts and shapes product strategy accordingly.
- Manages Complexity: handles multi variable configuration, homologation, and tender data.
- Drives Results: delivers volume and margin across fleet and B2B deals under pressure.
- Plans and Aligns: coordinates OEM, bodybuilder, sales, and launch timelines.
- Negotiates: structures and closes fleet and tender deals to mutual advantage.
- Balances Stakeholders: reconciles OEM, upfitter, sales, and customer interests.
- Collaborates & Communicates Effectively: influences across internal and external partners.
Profile Experiences
- 6–10 years in commercial vehicle, industrial products, or fleet/B2B product or category management; CV experience strongly preferred.
- Demonstrated ownership of a product or portfolio with accountability for volume, mix, and margin in a B2B/fleet context.
- Hands on experience with OEMs, bodybuilders/upfitters, homologation, and the CV product lifecycle.
- Track record in tender/bid, fleet deal structuring, and TCO led selling.
- Bachelor’s in Business or Engineering; Master’s/MBA an advantage.
Traits
- Drive, persistence, and assertiveness in complex, multi stakeholder deals.
- Influence and confidence with OEM, upfitter, and senior customer stakeholders.
- Analytical rigour with tolerance of ambiguity in configuration and tender work.
- Composure and resilience through long B2B sales and launch cycles.
Drivers
- Achievement — motivated by measurable commercial and deal outcomes.
- Challenge — energised by complex, high stakes tender and fleet wins.
- Influence/Power — seeks ownership and visible impact on the portfolio.
- Structure — values rigour and discipline in process heavy B2B environments.
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