ashby
Performance Marketing Manager | Senior
BlancVPN
Remote, AUS
Full-time
Entry · 4+ years experience
Remote
Discovered 2 weeks ago
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What we're building
BlancVPN is a privacy product used by hundreds of thousands of people worldwide — often in exactly the markets where acquisition is hardest. We're looking for a Performance Marketing Manager | Senior who can find working acquisition channels, prove the economics, and scale them across markets where conditions change fast — including under restrictions, blocking, and censorship.
This is a hands-on growth role for someone who operates independently, decides from data, and rebuilds the playbook — campaigns, landing pages, domains, channels — the moment the old one stops working.
Core Requirements
- Fluent Russian and English ( B2+ )
- 4+ years of proven performance marketing, including international markets
- Ability to analyze your own work and prove results in numbers
- Experience with projects facing restrictions, blocking, or censorship — and an understanding of how to work around those barriers in international markets without violating platform rules
- Independence, outcome focus, and ownership of results
- Ability to create tasks from goals and OKRs instead of waiting for assignments
Nice-to-have
Experience with PostHog or similar product analytics
Experience building and leading a growth team
Experience promoting VPNs, mobile apps, or subscription products
Acquisition and Experiments
Acquire and scale traffic in Russian-speaking and international markets, developing economically sound growth hypotheses
Maintain and expand presence in the Russian-speaking market despite regulatory restrictions and blocks — finding, testing, and scaling acquisition channels when familiar ones stop working
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