Marketing Specialist
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Key skills for this role
Role Overview
Rime is seeking a Marketing Specialist to communicate the business value of its computer vision, sensor data, and real-time analytics technology.
The role leads marketing campaign creation, strategy, and execution for technology that provides operational insights.
Key Skills for This Role
Full Job Posting
Role Overview
Rime is seeking a Marketing Specialist to communicate the business value of its computer vision, sensor data, and real-time analytics technology.
The role leads marketing campaign creation, strategy, and execution for technology that provides operational insights.
Requirements
- A bachelor's degree in Marketing, Business Administration, Computer Science, or a related field is required.
- Candidates must be able to understand and clearly explain AI, computer vision, and real-time data processing concepts.
- Proven B2B acquisition campaign experience using LinkedIn Ads and Google Ads is required.
- Excellent copywriting skills for professional B2B content, including case studies and pitch decks, are required.
- Hands-on experience with analytics tools, CRM systems, and SEO tools is required.
Marketing Responsibilities
- Translate complex technology into clear, benefit-driven marketing messages for business decision-makers.
- Develop data-driven B2B case studies showing real-world client impact.
- Execute targeted paid and organic lead-generation campaigns on LinkedIn Ads and Google Ads.
- Oversee explainer videos, infographics, articles, and other thought-leadership content.
- Create pitch decks, product brochures, landing pages, and sales toolkits.
- Track marketing data, website traffic, performance, return on investment, and sales-qualified leads.
- Conduct market and competitor intelligence across AI, computer vision, and operational technology.
About Rime
Rime aims to help businesses optimize operational processes by transforming real-time video streams and sensor data into actionable insights.
Its technology addresses use cases including queue detection, customer behavior analysis, uniform compliance, and hygiene standards.
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