Marketing Manager

Overview

Responsibilities

• Develop and execute marketing initiatives, campaigns, events, and communication plans consistent with strategy and regulatory boundaries
• Ensure all marketing and promotional materials undergo required internal review and approval before publication
• Maintain accuracy, balance, and compliance with risk disclosures, regulatory status, and product descriptions
• Govern website, digital content, and social media updates with proper review and evidence of approval
• Coordinate with Compliance and Legal to target only permitted audiences and jurisdictions
• Ensure consistent brand messaging, terminology, disclaimers, and product descriptions across channels
• Support preparation of media statements, announcements, and event materials with Compliance and Legal oversight
• Maintain a complete archive of approved marketing materials, approvals, publication dates, and withdrawal history
• Escalate potential misleading communications, unapproved statements, or conduct concerns promptly
• Manage external agencies and vendors under approved briefs, ensuring compliance with internal approval processes
• Track client and market feedback on communications, coordinating updates where required
• Collaborate with Sales, Product, Compliance, Legal, and Operations to ensure messaging aligns with actual capabilities and regulatory positioning

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Media, or a related field
• Minimum 5 years of experience in marketing, communications, brand, or campaign management
• Experience in financial services, fintech, payments, securities, or virtual assets strongly preferred
• Familiarity with controlled approval environments for regulated communications is advantageous
• Strong understanding of digital content management, campaign workflows, and communication governance