Marketing Manager
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Key skills for this role
About the Role
A leading premium Dubai-based education institute is seeking an experienced Marketing Manager to lead marketing strategy and execution across multiple brands in the UAE.
Key Skills for This Role
Responsibilities
- Develop and execute marketing strategies aligned to commercial growth objectives
- Lead integrated multi channel marketing campaigns across digital and traditional platforms
- Manage brand positioning, messaging, and customer facing communications
- Drive lead generation, customer acquisition, and conversion performance
- Oversee website content, social media activity, events, and marketing collateral
- Work closely with sales and operational teams to align marketing with business goals
- Monitor campaign effectiveness, ROI, and key marketing performance metrics
- Manage external agencies and internal marketing resources
- Produce regular performance reports and actionable insights for senior stakeholders
- Support business expansion initiatives, launches, and brand development projects
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 6+ years' marketing experience within a multi site, premium consumer, education, hospitality, retail, leisure, or service led environment
- Proven track record delivering successful integrated marketing campaigns
- Strong understanding of digital marketing, social media, content strategy, CRM, and customer journey optimisation
- Commercially minded with the ability to link marketing activity to revenue growth and business performance
- Experience managing multiple brands, locations, or business units simultaneously
- Strong stakeholder management and project management skills
- Proficient with marketing analytics and reporting tools such as Google Analytics, HubSpot, and paid media platforms
Full Job Posting
The Opportunity
- Reporting into senior regional leadership, you will be responsible for developing and delivering integrated marketing strategies that strengthen brand positioning, support business growth, and enhance customer engagement.
- You will oversee a broad range of marketing activities including digital marketing, social media, content, websites, events, PR, partnerships, and customer communications.
Key Responsibilities
- Develop and execute marketing strategies aligned to commercial growth objectives
- Lead integrated multi channel marketing campaigns across digital and traditional platforms
- Manage brand positioning, messaging, and customer facing communications
- Drive lead generation, customer acquisition, and conversion performance
- Oversee website content, social media activity, events, and marketing collateral
- Work closely with sales and operational teams to align marketing with business goals
- Monitor campaign effectiveness, ROI, and key marketing performance metrics
- Manage external agencies and internal marketing resources
- Produce regular performance reports and actionable insights for senior stakeholders
- Support business expansion initiatives, launches, and brand development projects
About You
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 6+ years' marketing experience within a multi site, premium consumer, education, hospitality, retail, leisure, or service led environment
- Proven track record delivering successful integrated marketing campaigns
- Strong understanding of digital marketing, social media, content strategy, CRM, and customer journey optimisation
- Commercially minded with the ability to link marketing activity to revenue growth and business performance
- Experience managing multiple brands, locations, or business units simultaneously
- Strong stakeholder management and project management skills
- Proficient with marketing analytics and reporting tools such as Google Analytics, HubSpot, and paid media platforms
Why Apply?
- Join a well established and growing organisation with a strong regional presence
- Opportunity to shape marketing strategy across multiple brands and locations
- High visibility role with direct exposure to senior leadership
- Collaborative, fast paced environment with genuine career progression opportunities
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