Marketing Executive (NA)
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Key skills for this role
Role Overview
The Opportunity
We’re looking for an enthusiastic, driven Marketing Executive to join our North America Marketing team in Toronto – and that’s where you come in!
This is a broad, hands-on role with real variety across both B2B and B2C marketing campaigns, events, lead generation, content creation, and sales enablement. You’ll work closely with colleagues across North America and our global creative and digital teams, helping to deliver marketing that strengthens the FDM brand, supports business growth and attracts future talent.
What you’ll do
Support the planning, delivery and reporting of B2B and B2C marketing campaigns
Support lead generation and nurture through email marketing and automation in Salesforce Marketing Cloud Account Engagement (formerly Pardot)
Help create and maintain sales collateral, presentations and case studies and overall marketing content including social, email and web
Own event logistics at FDM centers, universities and expos - from kit and stand setup to collateral and lead-generation mechanics
Use generative-AI tools to accelerate content creation, campaign production and reporting workflows
Work with internal stakeholders and our global creative team to deliver projects on time and to brief, championing the creative processes behind our ‘internal agency’ model
Support wider brand initiatives, including the FDM Alumni Network, partnerships, and industry awards
Keep projects on track in Monday.com and maintain our standard operating procedures
Key Skills for This Role
Full Job Posting
About The Role
The Opportunity
We’re looking for an enthusiastic, driven Marketing Executive to join our North America Marketing team in Toronto – and that’s where you come in!
This is a broad, hands-on role with real variety across both B2B and B2C marketing campaigns, events, lead generation, content creation, and sales enablement. You’ll work closely with colleagues across North America and our global creative and digital teams, helping to deliver marketing that strengthens the FDM brand, supports business growth and attracts future talent.
What you’ll do
Support the planning, delivery and reporting of B2B and B2C marketing campaigns
Support lead generation and nurture through email marketing and automation in Salesforce Marketing Cloud Account Engagement (formerly Pardot)
Help create and maintain sales collateral, presentations and case studies and overall marketing content including social, email and web
Own event logistics at FDM centers, universities and expos - from kit and stand setup to collateral and lead-generation mechanics
Use generative-AI tools to accelerate content creation, campaign production and reporting workflows
Work with internal stakeholders and our global creative team to deliver projects on time and to brief, championing the creative processes behind our ‘internal agency’ model
Support wider brand initiatives, including the FDM Alumni Network, partnerships, and industry awards
Keep projects on track in Monday.com and maintain our standard operating procedures
About You
1-2 years’ experience in a marketing role
A marketing qualification (desirable)
Experience support marketing campaigns across digital campaigns, especially email marketing
Familiarity with marketing automation software and CRM platforms
Comfort using generative-AI tools in day-to-day marketing work
Outstanding written, verbal and presentation skills
Strong organization, attention to detail, and confidence managing competing priorities and stakeholders
A data-driven, analytical mindset able to turn campaign data into actionable insight, with confidence working with reporting dashboards and spreadsheets. Experience with GA4 is desirable
Why join us?
Be part of a business with genuine social purpose, helping people from diverse backgrounds launch successful careers in tech
Gain broad exposure across both B2B and B2C marketing, helping people from all backgrounds launch successful careers in tech
Tell FDM’s story to both audiences: inspiring future talent to join our Career Development Program, and showing clients the impact our consultants and AI-enabled skill deliver for their business
Collaborate with teams across North America, Europe and APAC
Ongoing development and genuine opportunities for career progression
About Us
About FDM
FDM powers the people behind tech and innovation. We spot trends, find top talent, and help businesses stay ahead.
With 35+ years of experience, we coach, mentor, and launch fresh thinkers from diverse backgrounds into world-class careers. Partnering with top global companies, we deliver the right talent at the right time—while guiding our people toward exponential growth.
🌍 Global impact – 18 centers across North America, APAC, the UK, and Europe 🚀 25,000+ careers launched – and counting 🤝 300+ trusted client partners
Committed to Diversity, Equity and Inclusion
Tech careers should be for everyone . With 75+ nationalities represented, FDM thrives on diversity, fuels innovation through unique perspectives, and celebrates success together. As an Equal Opportunity Employer and FTSE4Good-listed company, we ensure every qualified applicant gets a fair shot—no barriers, just opportunities.
Please note that FDM’s recruitment and assessment processes involve third-party tools that use artificial intelligence.
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About FDM Group
Provides IT consulting, technical training, and staff augmentation services.
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