Marketing Executive - Healthcare

Company Description

Key Responsibilities

• Develop and execute digital marketing strategies and campaigns for brand awareness, engagement, and qualified leads.
• Manage and optimize Google Ads and Meta Ads campaigns.
• Manage website content, pages, user experience, and lead-generation optimization.
• Implement SEO strategies to improve visibility, traffic, and organic leads.
• Create social media content for Instagram, TikTok, Facebook, and other platforms.
• Design posts, stories, reels, and promotional materials using Canva or similar tools.
• Monitor analytics and KPIs and recommend performance improvements.
• Identify UAE digital market opportunities and trends.
• Coordinate with agencies, freelancers, and service providers.
• Create and capture professional content in healthcare environments.
• Test and improve campaigns, content, website performance, and lead-generation strategies.

Key Requirements

• Two to three years of relevant digital marketing, social media, performance marketing, or content creation experience.
• Previous UAE market experience is mandatory.
• Strong hands-on Google Ads experience is mandatory.
• Practical Meta Ads experience, including targeting, retargeting, budgeting, optimization, and analysis.
• Experience managing websites for lead generation and user experience.
• Good knowledge of SEO, keyword research, and content optimization.
• Ability to create professional digital content using Canva or similar tools.
• Ability to analyze marketing metrics and make data-driven decisions.
• Ability to coordinate external marketing providers and manage multiple deadlines.
• Healthcare or related industry experience is advantageous but not mandatory.
• A strong portfolio or successful campaign track record is highly preferred.

Compensation

• Pay is AED 500 per month.

Work Location

• The work location is in person.