Marketing Director - Exhibitions
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Key skills for this role
About the Role
Hire Rightt is seeking a Marketing Director to lead marketing strategy for large-scale B2B tech exhibitions and conferences in Dubai. The role involves driving visitor growth, delegate acquisition, and brand visibility through integrated campaigns, with a salary of AED 40-42k plus family benefits.
Key Skills for This Role
Responsibilities
- Develop and execute integrated marketing campaigns across digital, content, PR, media, partnerships, and social channels
- Drive audience acquisition, lead generation, and event attendance across regional and international markets
- Collaborate with commercial and event teams to support revenue growth and stakeholder objectives
- Manage marketing budgets, agencies, partnerships, and campaign performance to maximize ROI
- Lead and develop a high performing marketing team
Requirements
- Experience in leadership roles within B2B events, exhibitions, conferences, or technology sectors
- Proven success in delivering large scale international marketing campaigns and driving measurable business results
- Strong expertise in digital marketing, brand management, audience acquisition, and stakeholder management
Full Job Posting
Overview
- Lead the marketing strategy and execution for a portfolio of large scale international B2B exhibitions and conferences within the TECH sector.
- Responsible for driving visitor growth, delegate acquisition, exhibitor engagement, brand visibility, and commercial performance across multiple flagship events.
Key Responsibilities
- Develop and execute integrated marketing campaigns across digital, content, PR, media, partnerships, and social channels.
- Drive audience acquisition, lead generation, and event attendance across regional and international markets.
- Collaborate with commercial and event teams to support revenue growth and stakeholder objectives.
- Manage marketing budgets, agencies, partnerships, and campaign performance to maximize ROI.
- Lead and develop a high performing marketing team.
Requirements
- Experience in leadership roles within B2B events, exhibitions, conferences, or technology sectors.
- Proven success in delivering large scale international marketing campaigns and driving measurable business results.
- Strong expertise in digital marketing, brand management, audience acquisition, and stakeholder management.
Compensation
- AED 40 42,000+ family benefits
Workplace
- Dubai, UAE (onsite)
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