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naukri

Marketing & Communication Manager

AccorHotel
UAE
Senior
Onsite
Discovered 3 weeks ago
Marketing and communications planningPublic relationsMedia relationsBrand managementIntegrated marketing campaignsCompetitive analysis
Free

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Marketing and communications planningPublic relationsMedia relations
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Marketing and Communications

  • Execute annual marketing and communications plans aligned with budgets, ROI targets, and business objectives.
  • Monitor industry, cultural, and travel trends and conduct competitive analysis.
  • Execute hotel public relations and media activities across Food and Beverage, Rooms, Spa, Leisure, and MICE.
  • Maintain brand consistency across guest touchpoints, channels, events, signage, collateral, and experiences.
  • Implement global and regional brand campaigns using approved brand guidelines and assets.

Public Relations and Content

  • Create and maintain photography, videography, graphics, marketing materials, hotel gifts, and media giveaways.
  • Maintain media kits with fact sheets, executive biographies, imagery, and brand content.
  • Draft news releases, articles, and executive statements.
  • Support press events, media visits, and familiarization trips.
  • Respond to media inquiries and assist with crisis communication protocols.

Campaigns and Partnerships

  • Implement multichannel campaigns, brand activations, sponsorships, media partnerships, events, and experiences.
  • Coordinate daily communication with creative and public relations agencies on scope, timelines, and budgets.
  • Coordinate hotel participation in promotions, tourism board campaigns, events, and collaborations.
  • Track campaign performance and recommend optimizations based on data insights.

Financial Management and Operations

  • Track marketing expenses, manage the Marketing and Communications budget, and prepare performance and ROI reports.
  • Collaborate with Sales, Food and Beverage, Spa, Rooms, Loyalty, and Events.
  • Support the hotel's LinkedIn presence and executive thought leadership.
  • Maintain archives, monthly calendars, media schedules, clipping files, and leadership summaries.

Requirements

  • Ability to execute integrated marketing, communications, public relations, media, and brand activities for a hotel business.
  • Ability to manage agency coordination, marketing budgets, campaign performance, media coverage, and ROI reporting.
  • Ability to collaborate with Sales, Food and Beverage, Spa, Rooms, Loyalty, Events, and other operational teams.

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