Manager, Strategic Marketing Delivery (UAE National)
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Key skills for this role
About the Role
HSBC seeks a UAE National Manager for Strategic Marketing Delivery to lead integrated marketing campaigns and high-profile events for International Wealth and Premier Banking in the Middle East.
Key Skills for This Role
Responsibilities
- Deliver integrated marketing content and campaign execution (UAE & MENAT): Partner with Business and Marketing teams to develop and execute an integrated content strategy and deliver marketing campaigns aligned to broader business strategy.
- Lead flagship internal and external events strategy across the Middle East: Own the strategic delivery of high profile events across the region (client/wealth engagement events, leadership conferences, employee celebrations).
- Own end to end event design and delivery (concept to measurement): Oversee full event lifecycle: concept development, storytelling, venue selection, branding, luxury hospitality, vendor management, budget control, and post event measurement.
- Create bespoke, high touch experiences for HNW clients and key audiences: Curate tailored experiences for high net worth clients, partners, and internal audiences.
- Build and manage the regional event calendar and integrated communications plans: Develop integrated event calendars and communications plans so activity ladders up to key business priorities.
- Manage agencies/partners and drive best practice executional excellence: Manage third party agencies and drive consistent, high quality experiences aligned with HSBC standards.
Requirements
- Strong evident experience in marketing or event management, with demonstrated leadership in a regional or multi market capacity.
- Proven end to end event management experience, ideally in financial services or a luxury client environment.
- Experience managing multiple complex projects simultaneously across markets (role covers UAE, Qatar, Egypt and Türkiye).
- Strong understanding of client engagement, brand experience and event strategy as levers for business growth.
- Deep knowledge of marketing execution and communications, with a strong creative/innovative mindset.
- Strong stakeholder management and influencing skills (able to influence senior executives and drive consensus in a matrix).
- Excellent vendor and budget management capability.
- Data driven and outcomes focused, able to measure ROI and continuously improve performance.
- A graduation degree is essential for obtaining a UAE visa and work permit.
Full Job Posting
Role Overview
- HSBC International Wealth and Premier Banking aim to be the international bank of choice for affluent customers.
- We are currently seeking an ambitious UAE National to join our International Wealth and Premier Banking team.
In This Role, You Will
- Deliver integrated marketing content and campaign execution (UAE & MENAT): Partner with Business and Marketing teams to develop and execute an integrated content strategy and deliver marketing campaigns.
- Lead flagship internal and external events strategy across the Middle East: Own the strategic delivery of high profile events across the region.
- Own end to end event design and delivery (concept to measurement): Oversee full event lifecycle.
- Create bespoke, high touch experiences for HNW clients and key audiences.
- Build and manage the regional event calendar and integrated communications plans.
- Manage agencies/partners and drive best practice executional excellence.
Requirements
- Strong evident experience in marketing or event management, with demonstrated leadership in a regional or multi market capacity.
- Proven end to end event management experience, ideally in financial services or a luxury client environment.
- Experience managing multiple complex projects simultaneously across markets (role covers UAE, Qatar, Egypt and Türkiye).
- Strong understanding of client engagement, brand experience and event strategy as levers for business growth.
- Deep knowledge of marketing execution and communications, with a strong creative/innovative mindset.
- Strong stakeholder management and influencing skills.
- Excellent vendor and budget management capability.
- Data driven and outcomes focused, able to measure ROI and continuously improve performance.
- A graduation degree is essential for obtaining a UAE visa and work permit.
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