Lecturer (BBA Marketing)
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Key skills for this role
About the Role
Design and deliver engaging marketing lectures, mentor students, conduct research, and organize industry workshops while possessing strong communication and analytical skills.
Key Skills for This Role
Responsibilities
- Design and deliver engaging lectures on consumer behavior, digital marketing, and brand management using real world case studies and CRM tools
- Administer assessments, provide constructive feedback, and guide students through internships and career placement
- Conduct scholarly activities in marketing segmentation and digital strategies, publishing findings in reputable journals
- Organize guest lectures and workshops with marketing experts to bridge the gap between academia and industry
Requirements
- Experience in designing and delivering lectures on consumer behavior, digital marketing, and brand management
- Ability to administer assessments and provide constructive feedback
- Experience guiding students through internships and career placement
- Conduct scholarly activities in marketing segmentation and digital strategies, publishing findings in reputable journals
- Organize guest lectures and workshops with marketing experts
Full Job Posting
Teaching & Curriculum
- Design and deliver engaging lectures on consumer behavior, digital marketing, and brand management using real world case studies and CRM tools.
Student Mentorship
- Administer assessments, provide constructive feedback, and guide students through internships and career placement.
Research
- Conduct scholarly activities in marketing segmentation and digital strategies, publishing findings in reputable journals.
Industry Engagement
- Organize guest lectures and workshops with marketing experts to bridge the gap between academia and industry.
To Apply
- Please send your CV, cover letter (detailing teaching philosophy), and 3 references to EMAIL ADDRESS
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