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Key skills for this role
Partner with the Creative Lead to shape category vision, translating market insights and cultural trends into commercially viable collection concepts.
Create mood boards, narrative direction packs, and lead inspiration trips to drive early-stage range development.
Step in to provide creative direction for the category alongside the Lead Gift Design Manager in the Creative Lead's absence.
Conduct trend research on gifting, design, and sustainable materials to push creative boundaries.
Collaborate directly with the Packaging Team to develop innovative formats, materials, and early-stage concepts.
Craft and deliver compelling creative presentations for key stakeholders, including founders.
Build and nurture relationships with external artist groups, agencies, and creative communities, integrating their insights into future ranges.
Align with the Design Manager to leverage local Poole artist outreach and scale these into broader collection opportunities.
Manage the administrative elements of creative partnerships, including copyright assignments, sample coordination, and licensing agreements for briefs created.
Act as the creative bridge for international teams (e.g., North America, Japan), driving cross-regional alignment and idea-sharing.
Provide regional teams with creative guidance, inspiration packs, and shared design direction.
Write clear briefs and direct internal and external designers to ensure projects meet creative standards and deadlines.
Approve small creative project budgets (proofs, samples, and materials) alongside the Creative Operations Manager.
Serve as a brand ambassador for the Gifts category at events, showcases, and filming opportunities.
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Creative Direction & Trend Forecasting: Strong track record in collection development, storytelling, concept generation, and translating macroeconomic/cultural trends into tangible product ranges.
Packaging & Design Innovation: Deep knowledge of packaging structures, print processes, and material exploration within a retail or product-led environment.
Artist Management & Licensing: Practical experience partnering with external artists, managing agency relationships, and handling copyright/licensing contracts.
Global Stakeholder Management: Proven ability to influence and collaborate across diverse international teams and present confidently to senior founders.
Commercial & Project Leadership: Adept at writing comprehensive creative briefs, managing minor creative budgets, and directing design execution from concept through to final sample.
Lush is a British cosmetics company known for handmade, ethically sourced bath, body, and hair products. The brand is driven by innovation and a commitment to fighting animal testing.
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