Lead - Campaign Management

The roles and responsibilities of the Associate include the following:

• Able to take ownership of the tasks provided and work independently with minimal support
• Able to review and guide subordinates in the work
• Interact with project management and development teams to develop a strong understanding of the project objectives
• Participate in troubleshooting and triaging of issues with different teams to drive towards root cause identification and resolution
• Provide timely status report to Lead and/or Manager
• Apply Generative Engine Optimization (GEO) strategies to optimize content for AI-powered search and recommendation systems.
• Leverage AI-assisted SEO tools and workflows for keyword research, content ideation, reporting, and SEO automation. Desired Profile (Education, Experience, Key Skills)
• Any Graduates
• Detailed understating of SEO concepts & up to date on the latest trends
• 5 to 7 years of experience with interest
• Good communication both written and verbal (*must)
• Flexible to work and motivated
• Proficiency in MS Excel, PowerPoint, and Word
• Experience with tools like GSC, SEMRush, Ahrefs
• Should be able to work on reporting tools like Google Analytics, Adobe Analytics, Google Search Console, and Looker studio would be an additional benefit.
• Knowledge or hands-on experience with GEO and AI-driven SEO optimization is a plus.
• Able to use ChatGPT pr similar platforms for prompts creation and workflows creation
• Worked on Automation in SEO is a plus Key Functional Areas of Responsibility:
• Perform keyword research in coordination with the client business objectives to optimize the existing content and uncover the new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute strategies for content development in coordination with SEO goals
• Implement link-building strategies while adhering to compliance and quality standards.
• Apply GEO and AI optimization strategies to enhance search visibility in AI-driven environments.
• Stay updated on SEO, AI, and search engine trends and developments.
• Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance
• Ensure quality of own work and review team members’ outputs.
• Explore and leverage AI tools for keyword research, content ideation, and SEO automation, where applicable.

Good to have

We are a technology-led healthcare solutions provider.

We are driven by our purpose to enable healthcare organizations to be future-ready.

We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble.

With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy.

To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career?

We understand how important the first few years of your career are, which create the foundation of your entire professional journey.

At Indegene, we promise you a differentiated career experience.

You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry.

We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth.

We are purpose-driven.

We enable healthcare organizations to be future ready and our customer obsession is our driving force.

We ensure that our customers achieve what they truly want.

We are bold in our actions, nimble in our decision-making, and industrious in the way we work.