KSA Nationals Only - Sales Supervisor DRD
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Key skills for this role
About the Role
Arrow Food Group seeks a Sales Supervisor for Direct Route Distribution (Cash Van) in Mecca. The role involves leading a team of Van Sales Representatives to achieve sales targets, conducting market visits, and ensuring merchandising standards.
Key Skills for This Role
Responsibilities
- Lead, motivate, and monitor the performance of the sales team to achieve business objectives
- Conduct regular market visits to identify new business opportunities and expand distribution
- Ensure proper execution of pricing, merchandising, planograms, and company equipment standards
- Coach and train VSRs through regular field accompaniment and performance feedback
- Build strong customer relationships and ensure excellent service levels
- Track sales performance, analyze market data, and implement corrective action plans
- Lead problem solving initiatives and provide ongoing recognition and feedback to the team
Requirements
- Bachelor's degree in Business, Marketing, or related field
- 3 5 years of FMCG sales experience, including supervisory experience
- Strong leadership, coaching, negotiation, and communication skills
- Good knowledge of sales execution, merchandising, and route to market operations
- Proficient in Microsoft Office and sales reporting tools
- Valid driving license and ability to travel within assigned territory
Full Job Posting
Job Summary
- The Sales Supervisor – DRD (Cash Van) is responsible for leading a team of Van Sales Representatives (VSRs) to achieve sales, distribution, and execution targets within the assigned territory.
- The role focuses on driving market growth, developing customer relationships, coaching team members, and ensuring compliance with company sales and merchandising standards.
Key Responsibilities
- Lead, motivate, and monitor the performance of the sales team to achieve business objectives.
- Conduct regular market visits to identify new business opportunities and expand distribution.
- Ensure proper execution of pricing, merchandising, planograms, and company equipment standards.
- Coach and train VSRs through regular field accompaniment and performance feedback.
- Build strong customer relationships and ensure excellent service levels.
- Track sales performance, analyze market data, and implement corrective action plans.
- Lead problem solving initiatives and provide ongoing recognition and feedback to the team.
Requirements
- Bachelor's degree in Business, Marketing, or a related field.
- 3 5 years of FMCG sales experience, including supervisory experience.
- Strong leadership, coaching, negotiation, and communication skills.
- Good knowledge of sales execution, merchandising, and route to market operations.
- Proficient in Microsoft Office and sales reporting tools.
Preferred Qualifications
- Experience in Direct Route Distribution (DRD) or Cash Van operations.
- Food & Beverage FMCG industry experience.
- Proven track record of achieving sales and distribution targets.
- Valid driving license and ability to travel within the assigned territory.
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