HoReCa Sales Representative Center
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Key skills for this role
About the Role
Nespresso is seeking a HoReCa Sales Representative to drive growth in restaurants, hotels, and foodservice channels in Riyadh. The role involves prospecting, cold calling, negotiating sales conditions, and managing existing customers to achieve sales targets.
Key Skills for This Role
Responsibilities
- Ensure achievement of agreed targets/KPI for the assigned area in designated territory
- Identify sales opportunities within designated territory, create SMART prospect plan for own region
- Selection of customers (prospects) via different tools and sources
- Usage of SAP Customer on Demand (CoD) and recording all activities into CoD
- Cold Calling and Visiting of selected prospects
- Increase business with existing customers, increasing brand visibility and implement relevant marketing & sales activities
- Selling/placing machines spread over the B2B (Aguila, Gemini) and B2C range, creating durable and sustainable volume at relevant horeca customers
- Attending National Horeca Trade Fairs and events, increase knowledge of key Horeca networks in own region
- Credit management of New and Existing Customers in designated territory (open invoices, ope low)
- Compliance with Nestlé and Nespresso business principles and policies including Nestlé trade policy, local Sales policy, local Trade Terms, Safety and legal regulations
Requirements
- Minimum of 2 4 years of Sales experience: prospecting (cold calling, cold canvassing), negotiating sales conditions and contracts, managing & developing existing customers
- Result oriented with strong selling, presentation, and negotiation skills
- Passionate, persevere and self motivated to achieve challenging sales targets
Full Job Posting
Main Job Purpose
- Responsible for the growth in the restaurants, hotels and other foodservice/hospitality channels by creating new business and developing existing outlets.
A day in the life of HoReCa Sales Representative
- Ensure achievement of agreed targets/KPI for the assigned Area, in designated territory.
- Identify sales opportunities within designated territory, create SMART prospect plan for own region.
- Selection of customers (prospects) via different tools and sources.
- Usage of SAP Customer on Demand (CoD) and recording all above activities into (CoD).
- Cold Calling and Visiting of selected prospects.
- Increase business with existing customers, increasing brand visibility and implement relevant marketing & sales activities.
- Selling/placing machines spread over the B2B (Aguila, Gemini) and B2C range, creating durable and sustainable volume at relevant horeca customers.
- Attending National Horeca Trade Fairs and events, increase knowledge of key Horeca networks in own region.
- Credit management of New and Existing Customers in designated territory (open invoices, ope low).
- Compliance with Nestlé and Nespresso business principles and policies including Nestlé trade policy, local Sales policy, local Trade Terms, Safety and legal regulations.
What will make you successful
- Minimum of 2 4 years of Sales experience: prospecting (cold calling, cold canvassing), negotiating sales conditions and contracts, managing & developing existing customers.
- Result oriented with strong selling, presentation, and negotiation skills.
- Passionate, persevere and self motivated to achieve the challenging sales target.
- Energized by tough challenges and is a team player.
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