ashby
Growth Lead
PartyHat
Remote, CAN
Full-time
Entry
Remote
Discovered 3 weeks ago
Free
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The Mission
We need a "Growth Architect" who views metrics as a scoreboard and user acquisition as a science. Your job is to engineer the entire customer acquisition and retention engine, deploying capital and running high-velocity experiments to scale our ecosystem with surgical precision. This is a remote, high-availability role for a data-driven operator who views the digital economy as a 24/7 landscape and is comfortable executing at the absolute frontier of Web3 growth.
We value results and velocity over theory. Whether you are an established growth hacker with a track record of scaling platforms or a rising performance star who lives in dashboard metrics, we care about your ability to move numbers. If you have the analytical rigor to spot conversion friction and the creative instinct to design viral growth loops, we will give you the budget and the autonomy to dominate the market.
Key Responsibilities
- User Acquisition: Design, execute, and scale aggressive multi-channel acquisition campaigns to consistently flood the ecosystem with high-value users.
- Performance Marketing: Oversee paid acquisition budgets with surgical efficiency, constantly optimizing ad spend, targeting vectors, and creative assets to drive down CAC.
- Growth Experiments: Maintain a relentless, high-velocity testing cadence—running rapid experiments across landing pages, copy, hooks, and product flows to discover hidden growth levers.
- Funnel Optimization: Deconstruct the entire user journey from first touchpoint to conversion, identifying drop-off points and implementing friction-free logic to maximize conversion rates.
- Retention Strategy: Architect long-term retention loops and engagement strategies, ensuring acquired users remain active, loyal, and integrated into the ecosystem.
- Analytics and Reporting: Build, maintain, and own the core growth dashboards, translating raw user data into cold, calculated strategic insights for the executive team.
The Requirements
- The "Growth Engineer": Proven experience managing growth, performance marketing, or data-driven acquisition for a fast-moving technology or digital platform.
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