Graphic Designer

Own and protect the GIS visual identity — every asset that goes to market reflects the established design standard

Develop and maintain the brand book's visual guidelines: logo usage, color, typography, layout, and templates

Serve as design steward — reviewing outbound materials for visual consistency, quality, and craft

Establish the visual design system that all future marketing, sales, and communications build from

Design sales and marketing assets: presentations, flyers, brochures, one-pagers, and service-specific enablement materials

Translate complex employee benefits positioning into clear, visually compelling layouts for broker, employer, and carrier audiences

Maintain a single organized library of approved, current creative assets for active sales team use

Draft or adapt short-form copy (headlines, captions, calls to action) directly onto assets when a full brand-writing pass isn't required

Own all website visual design — page layout, imagery, hero treatments, and visual hierarchy

Design light organic LinkedIn creative and visual assets to support thought leadership and press releases as needed

Ensure all digital creative is consistent with the brand system and updated as the business evolves

Use AI-powered design tools (Canva, Adobe Firefly, Adobe Express, Midjourney, or equivalent) to produce on-brand creative assets, templates, and visual concepts