Ecommerce Content Specialist

Own Homepage content, specialty landing pages, and Collection Page content and optimization.

Support and execute key campaigns, product launches, seasonal moments, and special projects.

Build and QA onsite experiences using Builder.io, Shopify, Figma, and Airtable.

Partner with the Senior Manager of Ecommerce, Digital Designer / CRO Specialist, and Ecommerce Specialist to execute the ecommerce roadmap and prioritize site improvements.

Manage updates to the Integrated Marketing Calendar and track key launches and onsite moments.

Manage creative requests and partner with Creative, Marketing, Product, and other teams to bring ideas to life onsite.

Own or support A/B testing and experimentation, including developing hypotheses, coordinating tests, and analyzing results.

Partner with the Ecommerce team to monitor key site performance metrics and use data to identify opportunities across key site experiences and customer funnel touchpoints.

Conduct regular site audits and proactively identify opportunities to improve content, UX, merchandising, and conversion.

Manage multiple projects and deadlines while maintaining strong attention to detail and QA.

2–4 years of experience in ecommerce, site merchandising, digital content, or digital production.

Shopify, Figma, and Airtable experience required.

Experience with Builder.io or a similar CMS strongly preferred.

Experience managing ecommerce content across Homepage, Collection Pages, landing pages, or other customer-facing experiences.

Experience with A/B testing, CRO, and data analysis.

Strong organizational, project management, and QA skills.