ECH - Manager, Marketing (12-Month Contract)
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Key skills for this role
About the Role
Empire Homes seeks a Marketing Manager for a 12-month contract to drive growth through marketing strategies and brand visibility. You will manage campaigns, online presence, events, and agency coordination.
Key Skills for This Role
Responsibilities
- Manage execution and rollout of corporate and project marketing campaigns and creative assets
- Develop and manage detailed creative briefs for external agencies
- Review creative from external agencies and consolidate stakeholder feedback
- Manage and maintain company's online presence including website, broker portal, and third party sites
- Monitor online marketing performance and analytics, providing strategic recommendations
- Oversee creation and management of organic social media content and community engagement
- Lead development, deployment, and performance tracking of community specific email marketing
- Coordinate and execute homeowner, prospect, and broker events, sales launches, and promotional activations
- Support ongoing marketing financial administration including invoice processing and budget reconciliation
- Perform other marketing related duties and support cross functional initiatives as required
Requirements
- 5+ years of experience in residential real estate marketing, advertising, and brand management
- Bachelor's degree or college diploma in Marketing, Communications, Business Administration, or related field
- Proficient in Microsoft Office applications (Excel, Word, Outlook, PowerPoint, Teams)
- Experience with CRM platforms (Salesforce, HubSpot) an asset
- Proven dynamic leadership and project management skills
- Exceptional attention to detail and commitment to accuracy
- Strategic, innovative, and creative personality with strong business acumen
- Ability to manage tight launch timelines and high volume deliverables
- Ability to collaborate effectively with sales teams, consultants, agencies, and construction/operations teams
- Driver's license and vehicle required for site visits and event organization
Full Job Posting
Your Impact at Empire
- Empire Homes is seeking a Marketing Manager for a 12 month contract.
- Role is located at Empire Canada Head Office in Vaughan, ON.
- Expected annual salary range: CAD 85,000 CAD 100,000.
What We Are Looking For
- 5+ years of residential real estate marketing, advertising, and brand management experience.
- Bachelor's degree or college diploma in Marketing, Communications, Business Administration, or related field.
- Proficient in Microsoft Office applications.
- Experience with CRM platforms (Salesforce, HubSpot) an asset.
- Proven dynamic leadership and project management skills.
- Exceptional attention to detail.
- Strategic, innovative, and creative personality.
- Ability to manage tight timelines and high volume deliverables.
- Ability to collaborate with sales teams, consultants, agencies, and construction/operations teams.
- Driver's license and vehicle required for site visits and events.
What You'll Be Doing Each Day
- Manage execution and rollout of corporate and project marketing campaigns.
- Develop creative briefs for external agencies.
- Review creative from agencies and consolidate feedback.
- Manage company's online presence including website, broker portal, and third party sites.
- Monitor online marketing performance and analytics.
- Oversee organic social media content and community engagement.
- Lead email marketing communications.
- Coordinate events, sales launches, and promotional activations.
- Support marketing financial administration.
- Perform other marketing related duties.
Who We Are
- One of North America's largest private homebuilders with operations in Ontario, Texas, Georgia, Tennessee, the Carolinas, and Colorado.
- Empire Homes is an inclusive employer dedicated to building a diverse workforce.
Notice of AI Use in Recruitment
- We use AI technology to support streamlining parts of our candidate screening process.
- Every step involving AI is reviewed by our People & Culture team.
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