E-Commerce Growth Strategist
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Key skills for this role
About the Role
Salvone Technology Solutions is launching a premium DTC wellness brand in the UAE and seeks a hands-on E-Commerce Growth Strategist to own the commercial launch end-to-end. You will build the online store, acquire customers profitably, and create a repeatable growth engine.
Key Skills for This Role
Responsibilities
- Own growth strategy and commercial ownership: end to end launch and scale plan, unit economics model, path to profitability, analytics and attribution.
- Plan, launch and scale paid campaigns across Meta, Google, TikTok and emerging channels with structured creative testing cadence.
- Build organic/SEO foundations and an influencer/affiliate/UGC programme.
- Build and continuously optimise the storefront (e.g. Shopify) and the full purchase journey; run A/B and landing page tests to lift conversion rate and AOV.
- Design the subscription model and lifecycle programme (email/SMS via e.g. Klaviyo) to grow LTV; build loyalty, referral and win back flows.
- Own brand positioning and creative direction; keep fulfilment/3PL, inventory and margin scaling smoothly.
Requirements
- Demonstrable track record of personally growing a DTC / e commerce store or brand with attributable results
- Hands on paid acquisition across at least Meta and Google (TikTok a strong plus)
- Conversion rate optimisation experience: landing pages, product pages, checkout, A/B testing
- Storefront fluency, ideally Shopify, including apps and the wider tech stack
- Email/SMS and subscription/retention experience (e.g. Klaviyo) and grasp of LTV
- Strong commercial and analytical sense — comfortable owning CAC, ROAS, margin and a P&L view
- Self starter who can build from scratch with little structure
- Excellent written and spoken English; able to report clearly to a founder
Full Job Posting
About the Opportunity
- We are launching a premium direct to consumer wellness brand built around a daily longevity supplement in a liquid dropper format.
- The brand is already established in the UK, and we're now bringing it to the UAE.
- We're looking for one operator to own the commercial side of that launch end to end: build the online store, acquire customers profitably, convert and retain them, and turn it into a thriving, scalable brand in a new market.
What You'll Own
- Growth strategy & commercial ownership: end to end launch and scale plan, unit economics model, path to profitability, analytics and attribution.
- Customer acquisition & performance marketing: plan, launch and scale paid campaigns across Meta, Google, TikTok and emerging channels; build organic/SEO foundations and influencer/affiliate/UGC programme.
- Conversion & customer experience: build and continuously optimise the storefront (e.g. Shopify) and the full purchase journey; run A/B and landing page tests.
- Retention, brand & operations: design subscription model and lifecycle programme (email/SMS via e.g. Klaviyo); own brand positioning and creative direction; keep fulfilment/3PL, inventory and margin scaling smoothly.
Must Have
- Demonstrable track record of personally growing a DTC / e commerce store or brand with attributable results.
- Hands on paid acquisition across at least Meta and Google (TikTok a strong plus).
- Conversion rate optimisation experience: landing pages, product pages, checkout, A/B testing.
- Storefront fluency, ideally Shopify, including apps and the wider tech stack.
- Email/SMS and subscription/retention experience (e.g. Klaviyo) and grasp of LTV.
- Strong commercial and analytical sense — comfortable owning CAC, ROAS, margin and a P&L view.
- Self starter who can build from scratch with little structure.
- Excellent written and spoken English; able to report clearly to a founder.
Strong Differentiators
- Supplements, wellness, health, beauty or other regulated consumer categories.
- UAE market experience, including supplement/food registration (Dubai Municipality / MOHAP) and local e commerce, payment and fulfilment know how.
- Advertising claims compliance knowledge (ASA/CAP, MHRA, FTC, FDA/DSHEA).
- Subscription first / replenishment product experience; influencer, affiliate and UGC programme building.
- Zero to launch experience (not just optimising mature accounts); marketplace (Amazon) alongside owned DTC.
- Certifications: Google Ads, Meta Blueprint, GA4, Shopify, CRO (e.g. CXL), Klaviyo.
Why Join Us
- Learning & Growth: genuine zero to one build with direct exposure to the founder.
- Impact: direct, visible line from your work to revenue, margin and market entry.
- Ownership: real autonomy with accountability; you own the store, the channels and the playbook.
- Agility: culture that values clarity, speed and smart execution.
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