DTC Creative Strategist

Requirements

• Fully remote
• Fluent in English
• Direct Response Expertise: 3+ Years Experience with performance creative for DTC brands or working at a creative agency is a must.
• Strong analytical skills with hands-on experience interpreting performance data from platforms such as Northbeam, Facebook Ads, leveraging spreadsheets and reporting tools to extract insights, inform strategy and communicate campaign ideas and results.
• No issue working overtime or on the weekends if needed. You wouldn't know what to do with your free time if you were working less. You are passionate about your work.
• Excellent cultural fit as per our values above.
• Are excited to play a big role in scaling the company and work closely with the founders.
• Proven VSL copywriting experience on DR / performance brands
• Deep DTC Experience: You can name the brands and the spend levels behind your work — not just categories.
• Meta VSLs: Proven experience with both short and long form Meta VSLs. Long form is the bulk of what we run.
• AI Stack: You run a current AI stack in production — not one you tried once.
• Output: You deliver volume and quality in the same week, without being chased.
• Deep fluency with DTC and modern consumer brands
• Examples of What You'll Be Doing:
• Develop VSL briefings end-to-end: angle, hook, script, structure
• Design AI-driven concepts and hooks for paid video
• Partner with editors and performance marketers on testing
• Iterate strategy based on creative performance data
• How Our Hiring Works & How We Operate:
• We review applications on a rolling basis and keep strong candidates in our talent bench. If you're a great fit and the timing isn't right immediately, you'll be first in line when a spot opens. Our process has three stages: (1) Application Review + Screening - we assess your background and experience to confirm mutual fit. (2) Technical Interview + Creative Brief - a short practical exercise so we can see how you think and work. (3) Culture Fit Interview - a final conversation with the founder to make sure this is the right team for you and you're the right person for us. KPIs and performance targets will be defined together before your start date so expectations are crystal clear from day one.