Director of Marketing
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Key skills for this role
About the Role
Seeking an Arabic-speaking marketing leader to drive brand strategy, oversee communications, and manage multi-million-dollar budgets while mentoring a diverse team.
Key Skills for This Role
Responsibilities
- Define the organisation's global brand vision, architecture, and reputation strategy
- Ensure consistent positioning across digital, social, print, and experiential platforms
- Act as brand's chief ambassador, embedding mission, vision, and values
- Develop integrated marketing and communications strategies
- Oversee corporate communications, PR, crisis management, and spokesperson strategy
- Provide executive direction to Creative Services
- Champion AI, automation, and emerging technologies
- Lead development of multi platform campaigns for UAE and MENA
- Build partnerships with external stakeholders; oversee sponsorships and activations
- Serve as strategic advisor to CEO and Board
- Lead and mentor a multidisciplinary team
- Manage multi million dollar budgets and track ROI
Requirements
- Arabic speaking with fluency in both Arabic and English
- Strategic thinker with experience in brand, marketing, and communications
- Deep understanding of the UAE and wider MENA region
- Experience leading a multidisciplinary team
- Experience managing multi million dollar budgets
- Ability to serve as strategic advisor to CEO and Board
Full Job Posting
Role Overview
- We are working with a leading organisation to appoint an Arabic speaking Director of Marketing a senior, high impact role responsible for shaping and executing a comprehensive brand, marketing, and communications strategy across a diverse portfolio of brands.
- This is an opportunity for an exceptional communicator (in both Arabic and English) who is a strategic thinker, to lead a talented team, drive corporate reputation, and serve as a trusted advisor to senior leadership.
- The successful candidate will oversee brand vision, integrated marketing, corporate communications, creative direction, audience engagement, and commercial growth, with deep understanding of the UAE and wider MENA region.
Key Responsibilities
- Define the organisation s global brand vision, architecture, and reputation strategy in alignment with business objectives.
- Ensure consistent, differentiated positioning across digital, social, print, and experiential platforms.
- Act as the brand s chief ambassador, embedding mission, vision, and values across the organisation.
- Develop and implement comprehensive, integrated marketing and communications strategies that build awareness, engagement, and trust.
- Oversee corporate communications, PR, crisis management, and spokesperson strategy to protect and enhance reputation.
- Provide executive direction to Creative Services, ensuring brand identity, design excellence, and impactful storytelling.
- Champion AI, automation, and emerging technologies to enhance creativity, production, and audience engagement.
- Lead development and execution of multi platform campaigns tailored to specific audience segments across the UAE and MENA.
- Build and deepen partnerships with external stakeholders; oversee sponsorships, brand activations, and experiential marketing.
- Serve as strategic advisor to the CEO and Board on all brand, marketing, and communications matters.
- Lead and mentor a multidisciplinary team of senior leaders across brand, marketing, communications, and creative functions.
- Manage multi million dollar budgets, track ROI through performance measurement, and drive operational efficiency.
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