Digital Marketing Executive
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Key skills for this role
About the Role
Job Responsibilities: Develop, plan, and execute the overall digital marketing strategy to support lead generation and brand awareness. Manage online advertising campaigns acros.
Key Skills for This Role
Responsibilities
- Develop, plan, and execute the overall digital marketing strategy to support lead generation and brand awareness
- Manage online advertising campaigns across Google Ads, Meta Ads, LinkedIn Campaign Manager, SEM, and SMM channels
- Evaluate campaign performance, prepare reports, and ensure ROI against marketing spend
- Monitor lead cycles through MIS systems and coordinate with commercial teams for timely follow up
- Update and maintain the company website, aligning with SEO best practices
- Conduct market research to identify trends, opportunities, and competitor strategies
- Handle content creation and copywriting for digital and print media
- Collaborate with internal teams to align marketing strategies with business goals and execute annual marketing plans
Requirements
- Experience in developing and executing digital marketing strategies
- Proficiency in managing online advertising campaigns (Google Ads, Meta Ads, LinkedIn)
- Knowledge of SEO best practices and website management
- Experience in content creation and copywriting for digital and print media
- Ability to conduct market research and analyze competitor strategies
Full Job Posting
Job Responsibilities
- Develop, plan, and execute the overall digital marketing strategy to support lead generation and brand awareness
- Manage online advertising campaigns across Google Ads, Meta Ads, LinkedIn Campaign Manager, SEM, and SMM channels
- Evaluate campaign performance, prepare reports, and ensure ROI against marketing spend
- Monitor lead cycles through MIS systems and coordinate with commercial teams for timely follow up
- Update and maintain the company website, aligning with SEO best practices
- Conduct market research to identify trends, opportunities, and competitor strategies
- Handle content creation and copywriting for digital and print media
- Collaborate with internal teams to align marketing strategies with business goals and execute annual marketing plans
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