Digital Marketing Executive
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Key skills for this role
About the Role
Tulpar Global Taxation is seeking a Digital Marketing Executive to lead Meta and LinkedIn ad campaigns for corporate services. The role requires 2-4 years of experience and knowledge of UAE corporate tax/VAT industry.
Key Skills for This Role
Responsibilities
- Plan, create, and manage Meta Ads campaigns (Facebook & Instagram)
- Execute and optimize LinkedIn lead generation campaigns targeting B2B clients
- Develop ad creatives, copies, and campaign structures aligned with service offerings
- Launch and manage Google Ads campaigns for corporate tax and accounting services
- Monitor campaign performance and optimize for CPL, CPA, and conversion rates
- Conduct A/B testing for ads, audiences, and landing pages
- Collaborate with the sales team to ensure lead quality and conversion tracking
- Build remarketing and funnel strategies for long term lead nurturing
- Provide weekly performance reports and marketing insights
Requirements
- Minimum 2–4 years of experience in digital marketing
- Strong hands on experience in Meta Ads Manager and LinkedIn Campaign Manager
- Experience in Google Ads (Search & Display campaigns)
- Prior experience in accounting, taxation, audit, business setup, or corporate services companies in UAE is highly preferred
- Strong understanding of lead generation funnels and conversion tracking
- Ability to write basic ad copy and coordinate with designers/video team
- Knowledge of CRM systems is an advantage
- Analytical mindset with focus on ROI driven marketing
Full Job Posting
About the Role
- We are seeking a highly skilled Digital Marketing Executive to lead and execute performance driven marketing campaigns across Meta (Facebook/Instagram) and LinkedIn platforms.
- The ideal candidate will have prior experience working with corporate services firms in the UAE, particularly in accounting, taxation, auditing, business setup, or consulting industries.
- This role is critical in driving qualified leads for corporate tax filing, VAT services, accounting solutions, and business advisory offerings.
Key Responsibilities
- Plan, create, and manage Meta Ads campaigns (Facebook & Instagram)
- Execute and optimize LinkedIn lead generation campaigns targeting B2B clients
- Develop ad creatives, copies, and campaign structures aligned with service offerings
- Launch and manage Google Ads campaigns for corporate tax and accounting services
- Monitor campaign performance and optimize for CPL, CPA, and conversion rates
- Conduct A/B testing for ads, audiences, and landing pages
- Collaborate with the sales team to ensure lead quality and conversion tracking
- Build remarketing and funnel strategies for long term lead nurturing
- Provide weekly performance reports and marketing insights
Requirements
- Minimum 2–4 years of experience in digital marketing
- Strong hands on experience in Meta Ads Manager and LinkedIn Campaign Manager
- Experience in Google Ads (Search & Display campaigns)
- Prior experience in accounting, taxation, audit, business setup, or corporate services companies in UAE is highly preferred
- Strong understanding of lead generation funnels and conversion tracking
- Ability to write basic ad copy and coordinate with designers/video team
- Knowledge of CRM systems is an advantage
- Analytical mindset with focus on ROI driven marketing
What We Offer
- Competitive salary based on experience
- Performance based incentives
- Opportunity to work with a fast growing UAE tax advisory firm
- Exposure to high value corporate clients
- Career growth in a leadership marketing role
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