Digital Marketing
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Key skills for this role
Role Overview
Execute and manage digital marketing campaigns across platforms, including Google Ads and Meta Ads (Facebook and Instagram).
Optimize campaigns to improve performance and reduce cost per lead (CPL).
Utilize CRM systems to track leads, follow-ups, and monitor the customer journey.
Coordinate with sales teams to enhance lead conversion and pipeline efficiency.
Monitor campaign performance using tools such as Google Analytics 4, and prepare reports with actionable insights and recommendations.
Support project launches and various marketing activities across the real estate portfolio.
Key Skills for This Role
Full Job Posting
Overview
Execute and manage digital marketing campaigns across platforms, including Google Ads and Meta Ads (Facebook and Instagram).
Optimize campaigns to improve performance and reduce cost per lead (CPL).
Utilize CRM systems to track leads, follow-ups, and monitor the customer journey.
Coordinate with sales teams to enhance lead conversion and pipeline efficiency.
Monitor campaign performance using tools such as Google Analytics 4, and prepare reports with actionable insights and recommendations.
Support project launches and various marketing activities across the real estate portfolio.
Responsibilities
- Execute and manage digital marketing campaigns across platforms, including Google Ads and Meta Ads (Facebook and Instagram).
- Optimize campaigns to improve performance and reduce cost per lead (CPL).
- Utilize CRM systems to track leads, follow-ups, and monitor the customer journey.
- Coordinate with sales teams to enhance lead conversion and pipeline efficiency.
- Monitor campaign performance using tools such as Google Analytics 4, and prepare reports with actionable insights and recommendations.
- Support project launches and various marketing activities across the real estate portfolio.
Requirements
- Experience in digital marketing campaigns.
- Ability to optimize campaigns to improve performance and reduce cost per lead (CPL).
- Experience with CRM systems to track leads, follow-ups, and monitor the customer journey.
- Ability to coordinate with sales teams to enhance lead conversion and pipeline efficiency.
- Experience with Google Analytics 4 and preparing reports with actionable insights and recommendations.
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