naukri

Digital and Marketing Manager

AccorHotel

Baladiyat ad Dawhah, QAT

Senior

Onsite

Discovered 2 weeks ago

Digital marketingContent managementDigital advertising and retargetingEmail marketingSocial media marketingSearch engine marketing

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Key skills for this role

Digital marketingContent managementDigital advertising and retargeting

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Role Overview

How your day looks like:

• Support content management/updates/submissions across Mondrian Doha websites, intranet, corporate micro-sites etc. Includes monitoring and reporting

• Owns the Digital request process by creating one off landing pages, updating and testing special offers on mhg.com and making brand updates as requested

• Traffic and place all digital display media including ad buys and retargeting. Conduct testing, analysis and reporting

• Manage the traffic, reporting and update of email marketing campaigns and programs

• Work with the Revenue team to create, post, and monitor the performance of promotional rates and packages. These need to be optimized and monitored for social media, review sites, email, display, and search engine marketing to ensure we maximize the conversion of each channel

• Work with the Reservation team to maintain accurate and up-to-date content on all confirmations, cancellations and pre arrival emails

• Work with F&B Marketing Executive to execute impactful digital marketing campaigns to drive revenues. Ensure that digital content from all outlets is current and is deployed to drive revenues

• Manage image database for OTA's and GDS. Continually reviews content and updates as necessary

• Own, maintain and manage our content on third party/partner websites. Fact check and ensure accuracy. gather new and updated information from the Digital and Brand Marketing teams

• Maintain and develop accurate documentation for all components and best practices of digital marketing campaigns including lists, timelines, creative, response rates and revenue

• Manage the property online event calendar and Back of House Magazine by making sure that content is reviewed and published as necessary

• Research and help to develop digital brand partnerships

• Produce weekly/monthly reporting and analytics for distribution

• Develop and optimize engaging companywide campaigns that are scalable by brand and region

• Work with Social Media Executive on MHG corporate social and property communities across all of our social media presences

• Responsible for growing brand awareness and reach for Mondrian Doha and markets

• Develop and optimize engaging campaigns that are relevant for their market and ensure that the campaigns support and work in concert with the corporate social media strategy

Key Skills for This Role

Digital marketingContent managementDigital advertising and retargetingEmail marketingSocial media marketingSearch engine marketing

Full Job Posting

Digital Marketing Responsibilities

Manage content updates and submissions across Mondrian Doha websites, intranet, corporate microsites, and related digital properties.
Own digital requests, including one-off landing pages, special-offer updates, testing, and brand updates on mhg.com.
Traffic digital display media, including ad buys and retargeting, and conduct testing, analysis, and reporting.
Manage traffic, reporting, and updates for email marketing campaigns and programs.
Work with Revenue to create, publish, monitor, and optimize promotional rates and packages.
Optimize promotional activity across social media, review sites, email, display, and search engine marketing.
Maintain confirmation, cancellation, and pre-arrival email content with the Reservations team.
Execute revenue-driving digital campaigns with the Food and Beverage Marketing Executive.
Manage image databases for online travel agencies and global distribution systems.
Maintain accurate third-party and partner website content and gather updates from digital and brand marketing teams.
Document campaign lists, timelines, creative assets, response rates, revenue, and best practices.
Manage the online event calendar and Back of House Magazine, and produce weekly and monthly reporting.

Campaigns and Brand Growth

Develop and optimize scalable companywide campaigns by brand and region.
Work with the Social Media Executive across corporate and property social media communities.
Grow brand awareness and reach for Mondrian Doha and its markets.
Research and help develop digital brand partnerships.
Develop market-relevant campaigns that align with the corporate social media strategy.

Requirements

Ability to manage digital content, campaigns, and partner website updates across multiple channels.
Ability to produce recurring marketing reports and analytics for distribution.
Ability to coordinate digital marketing activity with revenue, reservations, food and beverage, brand, and social media teams.