Demand Planning Manager

Established in 1890, Boart Longyear is the world’s leading provider of innovative, safe, and productivity-driven drilling equipment and tooling.

With a primary focus on mining and exploration activities spanning a wide range of commodities - including copper, gold, nickel, zinc, uranium, and other metals and minerals - the Company also supports activities in the energy, oil sands exploration, and environmental sectors.

​Boart Longyear's Drilling Products division delivers advanced research and development capabilities and holds hundreds of patented designs to manufacture, market, and service reliable drill rigs, innovative drill string products, rugged performance tooling, durable drilling consumables, and high-quality parts for customers worldwide. These products are engineered to meet the evolving needs of the global drilling industry, offering maximum performance, reliability, and safety in the most demanding conditions.

The Demand Planning Manager owns the Demand and Market pillars of the divisional SIOP process.

The role is accountable for developing an accurate, unbiased, and data-driven demand plan across all go-to-market regions, ensuring alignment with commercial strategy and financial objectives.

This position governs the demand forecasting process, demand analytics, CRM discipline, and performance management.

It ensures optimal visibility of demand signals, risks, and opportunities while driving accountability across regional planning and commercial teams.

The role acts as the integrator between Demand Planning, Commercial (Go-to-Market), Finance, Marketing, and Supply Planning to deliver a single aligned demand plan that underpins the division’s operating rhythm.

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Day-to-day responsibilities include:

Lead the Demand Review phase of the SIOP cycle, establishing governance, standards, and a consistent planning cadence across all regions

Develop and manage a single, consensus unconstrained demand plan by consolidating regional forecasts and market inputsProvide leadership and oversight to regional demand planners, driving forecasting discipline, capability uplift, and alignmentDeliver advanced demand forecasting, analytics, and scenario modelling to identify risks, opportunities, and market trendsIntegrate new product introductions, lifecycle changes, and segmentation strategies into demand plansOwn demand performance management, including forecast accuracy, bias, service metrics, and continuous improvement initiativesPartner with Supply Planning to align demand signals with inventory strategies and optimise service, stock levels, and working capitalGovern CRM systems and sales pipeline processes, ensuring data integrity, visibility, and integration into demand planningAlign demand plans with financial forecasts, translating insights into revenue, margin, and growth implicationsAct as the commercial voice within SIOP, enabling cross-functional alignment between sales, operations, and finance