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CG Life is looking for a Creative Director, Copy who believes the right words can make complex ideas impossible to ignore.
This creative leadership role is for someone who combines conceptual thinking with exceptional writing instincts—someone who can find the idea, shape the story and create a distinctive voice that makes brands more meaningful, memorable and human.
We’re looking for a writer as much as a leader—someone with a strong point of view on ideas, language and storytelling who can set a creative vision, inspire clients and teams, and stay close enough to the work to make it better.
As CG Life evolves how we work, this person will also help advance the role of AI in the creative process, using emerging tools to expand exploration, accelerate experimentation and create new possibilities for how ideas, stories and language are developed.
CG Life is looking for a Creative Director, Copy who believes the right words can make complex ideas impossible to ignore.
This creative leadership role is for someone who combines conceptual thinking with exceptional writing instincts—someone who can find the idea, shape the story and create a distinctive voice that makes brands more meaningful, memorable and human.
We’re looking for a writer as much as a leader—someone with a strong point of view on ideas, language and storytelling who can set a creative vision, inspire clients and teams, and stay close enough to the work to make it better.
As CG Life evolves how we work, this person will also help advance the role of AI in the creative process, using emerging tools to expand exploration, accelerate experimentation and create new possibilities for how ideas, stories and language are developed.
Lead the development of integrated creative ideas and verbal expression across campaigns, brand and experiences, from concept through execution.
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Partner closely with art to develop ideas from the start, bringing a strong conceptual and verbal point of view rather than treating copy as an executional layer.
Translate strategy and complex science into distinctive creative ideas, narratives and language that are clear, compelling, human and ownable.
Establish and evolve brand voice, tone, messaging and narrative, creating verbal systems that can flex across audiences, channels and touchpoints while remaining cohesive and recognizable.
Move comfortably between big-picture thinking and hands-on craft—concepting, writing, editing, shaping narratives and refining language as needed.
Set a high bar for creative excellence and craft, pushing teams beyond expected category language, familiar claims and conventional healthcare storytelling.
Think beyond individual executions to build ideas and narratives that can travel across film, digital, social, experiential, content, emerging formats and the broader brand experience.
Find the human truth inside complex science, helping teams turn data, mechanisms and clinical information into stories people can understand, care about and remember.
Stay deeply connected to culture, language, storytelling, technology and emerging forms of expression, bringing fresh references and perspectives into the work and the creative department.
Partner with art, brand & experience, strategy, medical/scientific, technology, account and production teams to create connected ideas rather than discipline-specific solutions.
Own the quality and integrity of the verbal creative product from concept through production while leading, mentoring and developing copywriters and multidisciplinary creative talent.
Protect the strength of the idea while navigating scientific accuracy, brand requirements and regulatory realities, finding creative opportunity within constraints rather than allowing them to flatten the work.
Present and sell creative ideas to clients with clarity and conviction, articulating not just what the words say, but why the idea, narrative and language matter.
Champion experimentation and contribute to pitches and new-business opportunities, helping push the creative product and CG Life forward.
Actively explore and apply generative AI and emerging creative technologies throughout the creative process—from research and ideation through concept development, narrative exploration, prototyping and production.
Use AI to expand creative possibility—exploring more directions, challenging first answers and uncovering unexpected connections—not simply to generate more copy faster.
Prototype new AI-enabled approaches to concepting, writing, narrative development and verbal exploration and share successful workflows with the broader creative organization.
Bring strong creative judgment to AI-generated and AI-assisted work, knowing when the technology strengthens an idea, when it makes language generic or predictable and when human thinking needs to take the lead.
Collaborate with teams to determine where AI-generated or AI-assisted outputs are appropriate while maintaining the highest standards of accuracy, originality, brand voice and creative integrity.
Bring a test-and-learn mindset: willing to experiment with new models, tools and techniques, evaluate what works and continuously evolve how the team creates.
It has come to our attention that some candidates are being contacted by individuals falsely claiming to represent CG Life. Please note that all official communications from CG Life will come from an email address ending in @cglife.com . If you are contacted by anyone using a different domain, please consider it fraudulent. CG Life will never ask candidates to pay fees or share financial information at any stage of the hiring process
This job posting is intended for direct applicants only; please, no outside recruiters.
Private biopharma marketing agency helping rare-disease and hard-to-treat therapy companies commercialize medicines.
Visit company websiteJobs and hiring trendsUSD 150000-175000 yearly / year
Full-time
Senior · 8+ years experience
Remote
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