Creative Design Manager- Beauty
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Key skills for this role
Role Overview
The Creative Lead – Brand & Campaign is responsible for translating brand strategy and commercial objectives into scalable, premium creative direction.
This role focuses on strategic thinking, system-based execution, and creative governance — not just aesthetics.
It ensures creative consistency, feasibility, and quality across campaigns and markets.
Key Skills for This Role
Full Job Posting
Role Purpose
The Creative Lead – Brand & Campaign is responsible for translating brand strategy and commercial objectives into scalable, premium creative direction.
This role focuses on strategic thinking, system-based execution, and creative governance — not just aesthetics.
It ensures creative consistency, feasibility, and quality across campaigns and markets.
Key Responsibilities
- Translate brand positioning into clear creative direction.
- Connect campaigns to long-term brand narrative.
- Develop ideas aligned with business objectives.
- Design campaigns that adapt across channels and markets.
- Develop production-aware and cost-conscious concepts.
- Build strong campaign concepts and premium visual worlds.
- Review creative outputs objectively.
- Provide structured, actionable feedback.
- Work closely with Marketing, Copy, Science, Production, and Factory teams.
Qualifications & Experience
- Bachelor’s degree in Design, Creative Direction, Marketing, or related field.
- 7+ years of experience in brand or campaign creative roles.
- Strong portfolio demonstrating strategic thinking and scalable systems.
- Experience managing cross-functional creative workflows.
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