Content Creator
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Key skills for this role
About the Role
Plan, create, and publish engaging content across social media platforms (Instagram, LinkedIn, TikTok, YouTube Shorts, etc.
Key Skills for This Role
Full Job Posting
Overview
- Plan, create, and publish engaging content across social media platforms (Instagram, LinkedIn, TikTok, YouTube Shorts, etc.) to promote the brand and its products
- Design graphics, banners, and visual assets for social media, campaigns, and marketing materials using tools such as Canva or Adobe
- Record, shoot, and edit short-form videos and reels using a smartphone, keeping content polished, on-brand, and platform-appropriate
- Consistently bring fresh, creative ideas for campaigns, trends, and content formats that capture attention and drive engagement
- Stay up to date with social media trends, platform algorithm changes, and competitor activity to keep content relevant and timely
- Monitor content performance (reach, engagement, views) and use insights to improve future content
- Coordinate with the sales and technical team to create product-focused content, demos, and promotional material
Requirements
- Proven experience as a content creator, social media executive, or similar role
- Strong eye for design and visual storytelling with a portfolio of previous work (reels, graphics, campaigns)
- Proficient in mobile video recording and editing — comfortable shooting and producing quality content using a smartphone
- Skilled in graphic design tools such as Canva, Adobe Express, Photoshop, or similar
- Creative thinker who takes initiative and brings ideas to the table without waiting to be directed
- Good understanding of social media platforms, trends, and what makes content perform
- Good communication skills in English
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