Chief Marketing Officer (CMO)
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Key skills for this role
About the Role
Prop Firm Match is hiring a Chief Marketing Officer to lead global brand, demand generation, and marketing team. This remote executive role involves owning brand positioning, scaling the demand engine, and driving measurable ROI.
Key Skills for This Role
Responsibilities
- Own PFM's brand globally and lead the voice in market, including brand positioning, PR, thought leadership, and events
- Build and scale the demand engine with efficiency discipline across all channels
- Lead and structure the full marketing team across four pillars: Brand & Comms, Growth, Owned Media, Community & Partnerships
- Drive measurable ROI on marketing spend, owning performance, attribution, and budget
Requirements
- 10+ years of progressive marketing leadership (CMO, VP Marketing, or Head of Marketing in a high growth company)
- Multi channel fluency across brand, performance, and lifecycle
- Strong commercial and analytical thinking comfortable holding CAC, payback, and channel ROI targets
- Team building experience has recruited, structured, and developed a marketing function end to end
- Audience network fluency across social and creator platforms
- Comfortable with modern marketing tech, attribution tools, and AI/automation
- Predominantly B2C marketing experience with comfort across B2B partnership marketing
- Track record of scaling marketing in a scale up environment
- Excellent async written communication remote first
Full Job Posting
About PFM
- Prop Firm Match Global FZCO is a leading platform for discovering, comparing, and selecting top proprietary trading firms.
- We're a fast moving, fully remote team with members from all around the world caring deeply about the quality of what we build.
- Our culture values ownership, clear communication, and practical impact over fluff.
About the Department
- Marketing at PFM spans four pillars Brand & Comms, Growth, Owned Media, and Community & Partnerships.
- It owns how PFM shows up across web, social, paid, owned media, and community, and is the engine behind audience growth and brand reputation.
About the Role
- Bring senior marketing leadership to PFM, taking the function from a scattered set of channels into a unified, company wide engine that drives brand, demand, and audience growth.
- Own PFM's voice in market, build out the senior marketing leadership layer, and put in place the attribution and measurement discipline the function needs to scale.
Performance Objectives
- Objective 1: Own PFM's brand globally and lead the voice in market.
- Objective 2: Build and scale the demand engine with efficiency discipline.
- Objective 3: Lead and structure the full marketing team.
- Objective 4: Drive measurable ROI on marketing spend.
What We Look For
- 10+ years of progressive marketing leadership (CMO, VP Marketing, or Head of Marketing in a high growth company).
- Multi channel fluency across brand, performance, and lifecycle not a single channel specialist.
- Strong commercial and analytical thinking comfortable holding CAC, payback, and channel ROI targets.
- Team building experience has recruited, structured, and developed a marketing function end to end.
- Audience network fluency across social and creator platforms.
- Comfortable with modern marketing tech, attribution tools, and AI / automation.
- Predominantly B2C marketing experience with comfort across B2B partnership marketing as a secondary skill.
- Track record of scaling marketing in a scale up environment.
- Excellent async written communication we are remote first.
Compensation
- $15,000 $25,000 / month gross (Global baseline).
- Performance linked variable compensation and equity participation on top of base.
Location & work setup
- Remote first. EU/UK timezone strongly preferred. MENA acceptable with strong overlap.
- Working hours: flexible, with reasonable overlap with CET hours (4+ hours of overlap).
- Employment type: Full time.
- Occasional travel to Dubai HQ for in person leadership meetings, partner events, and Prop Firm Expo.
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