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Channels & Performance Marketing
Dubai Healthcare City Authority, Government of Dubai
Abu Dhabi, UAE
Full-time
Director
Onsite
Discovered Yesterday
Digital marketingDigital channelsPerformance marketingDigital communicationsSEO and SEMPaid media
Free
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Digital marketingDigital channelsPerformance marketing
Role Overview
Lead regional digital channels, performance marketing, digital communications, analytics, customer experience, and digital strategy.
The role covers multiple markets and includes regional governance, stakeholder engagement, and leadership of a digital team.
Key Skills for This Role
Digital marketingDigital channelsPerformance marketingDigital communicationsSEO and SEMPaid media
Full Job Posting
Role Overview
Lead regional digital channels, performance marketing, digital communications, analytics, customer experience, and digital strategy.
The role covers multiple markets and includes regional governance, stakeholder engagement, and leadership of a digital team.
Location
- The description states Kuala Lumpur / Regional as the role location.
- The stored source location identifies Abu Dhabi Emirate, UAE, creating a location conflict.
Employment and Level
- The role is described as full-time and at senior leadership level.
Key Responsibilities
- Develop regional digital channel, performance marketing, communications, and customer-experience strategies.
- Lead websites, social media, search, paid media, content, digital platforms, and online customer touchpoints.
- Monitor campaigns, traffic, engagement, conversion, customer acquisition, analytics, and return on marketing investment.
- Lead website transformation, digital redesign, platform enhancement, regional campaigns, and integrated marketing programs.
- Manage digital reputation, social sentiment, crisis communications, emerging risks, and customer feedback.
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