Catering Sales Manager
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Key skills for this role
About the Role
Tiara Catering seeks a Catering Sales Manager to drive revenue by securing and managing catering opportunities in Riyadh. The role requires 3-5 years of catering sales or event management experience, strong client relationship skills, and proficiency in CRM systems.
Key Skills for This Role
Responsibilities
- Proactively prospect for new business through networking, local partnerships, and industry events
- Respond to all incoming inquiries in a timely and professional manner
- Conduct site tours and client meetings to understand specific event needs and provide tailored recommendations
- Draft and issue accurate proposals, contracts, and invoices
- Maintain meticulous records in the company’s CRM system to ensure follow ups are tracked and targets are met
- Create comprehensive Banquet Event Orders (BEOs) and distribute them to the kitchen and service teams
- Lead internal meetings to ensure all operational departments are aligned on event requirements
- Act as the face of the company for assigned events and foster long term partnerships with corporate clients, event planners, and local businesses
- Track individual sales performance against monthly and quarterly targets and provide updates to leadership
Requirements
- Bachelor's degree in Hospitality, Business, or a related field
- 3–5 years of experience in catering sales, banquet operations, or event management
- Excellent verbal and written communication skills for client presentations and inter departmental coordination
- Strong ability to manage multiple projects, deadlines, and conflicting priorities simultaneously
- Proficiency in Microsoft Office (Word, Excel) and experience with hospitality management software or CRM systems
- Basic understanding of catering profit margins, menu pricing, and contract terms
- A high level of polish and the ability to maintain a positive attitude during high pressure events
Full Job Posting
Position Summary
- The Catering Sales Manager is responsible for driving revenue by identifying, securing, and managing catering opportunities.
Key Responsibilities
- Sales Generation: Proactively prospect for new business through networking, local partnerships, and industry events. Respond to all incoming inquiries in a timely and professional manner.
- Client Consultation: Conduct site tours and client meetings to understand specific event needs. Provide tailored recommendations for menus, room configurations, and event logistics.
- Administrative Management: Draft and issue accurate proposals, contracts, and invoices. Maintain meticulous records in the company’s CRM system to ensure follow ups are tracked and targets are met.
- Event Coordination: Create comprehensive Banquet Event Orders (BEOs) and distribute them to the kitchen and service teams. Lead internal meetings to ensure all operational departments are aligned on event requirements.
- Relationship Management: Act as the face of the company for assigned events. Foster long term partnerships with corporate clients, event planners, and local businesses to generate repeat business.
- Reporting: Track individual sales performance against monthly and quarterly targets. Provide updates to leadership on sales pipeline, projected revenue, and client feedback.
Qualifications & Requirements
- Education: Bachelor’s degree in Hospitality, Business, or a related field.
- Experience: 3–5 years of experience in catering sales, banquet operations, or event management.
- Skills: Communication: Excellent verbal and written communication skills for client presentations and inter departmental coordination.
- Organization: Strong ability to manage multiple projects, deadlines, and conflicting priorities simultaneously.
- Technical: Proficiency in Microsoft Office (Word, Excel) and experience with hospitality management software or CRM systems.
- Financial: Basic understanding of catering profit margins, menu pricing, and contract terms.
- Professionalism: A high level of polish and the ability to maintain a positive attitude during high pressure events.
Working Conditions
- This position requires flexibility to work evenings, weekends, and holidays during peak event seasons.
- Requires a balance of administrative office work and active event oversight.
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