Category Coordinator- FMCG
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Key skills for this role
About the Role
Key Responsibilities: Category Strategy Development: Develop and implement category strategies that align with company objectives and market trends. Analyze market data, consumer insights, and competitive activity to identify growth opportunities and category development areas.
Key Skills for This Role
Full Job Posting
Category Strategy Development
- Develop and implement category strategies that align with company objectives and market trends.
- Analyze market data, consumer insights, and competitive activity to identify growth opportunities and category development areas.
Market And Consumer Analysis
- Conduct thorough market research to understand consumer behavior, preferences, and emerging trends.
- Use data-driven insights to recommend category enhancements and new product introductions.
Sales And Performance Monitoring
- Track and analyze sales performance, category profitability, and inventory levels.
- Prepare and present performance reports and actionable recommendations to management.
Supplier And Vendor Management
- Collaborate with suppliers and vendors to negotiate terms, optimize product assortment, and manage promotional activities.
- Develop and maintain strong relationships with key suppliers to ensure effective category management.
Product Development And Innovation
- Work with the product development team to identify and launch new products that align with category strategies.
- Evaluate product performance and make recommendations for improvements or adjustments.
Promotional Planning
- Plan and execute category-specific promotional campaigns to drive sales and enhance market presence.
- Monitor the effectiveness of promotions and adjust strategies as needed.
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