Business Development Representative

Location Type

• Hybrid
• The Business Development Representative is responsible for building new business pipeline and driving adoption of Marco’s Copy/Print solutions. This role combines proactive prospecting, lead qualification, appointment setting, and client relationship management to accelerate growth and ensure high customer satisfaction. ESSENTIAL FUNCTIONS:
• Proactively engage prospects through outbound calls, emails, and digital outreach using Salesforce CRM.
• Qualify sales prospects, produce quality leads, and schedule discovery meetings for Sales Representatives.
• Develop and maintain in-depth knowledge of Marco’s products, services, industry trends, competitors, and clients.
• Collaborate with sales representatives and leaders on account strategy, demand generation, and outreach campaigns.
• Uncover business challenges and solution needs related to Copy/Print solutions.
• Drive customer satisfaction by ensuring clients receive value-added solutions and supporting corrective action processes.
• Identify and drive product expansion, upsell opportunities, and service renewals with existing clients.
• Participate in vendor and product training, demos, and events to stay proficient in offerings.
• Maintain accurate CRM data and comply with documentation and administrative procedures.
• Meet or exceed KPIs for outbound activity, contact rates, meetings scheduled, pipeline creation, and customer satisfaction.

QUALIFICATIONS

• Associate’s degree or equivalent combination of education and experience.
• Experience in business development, inside sales, or tech-related customer engagement preferred.
• Experience with Salesforce or similar CRM platforms preferred..
• Familiarity with print infrastructure or technology buying cycles preferred.
• Valid driver’s license and personal insurance (for occasional client visits).

REQUIRED SKILLS