Brand Manager
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Key skills for this role
Key Skills for This Role
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Responsibilities
- Develop and execute integrated online and offline brand promotion plans.
- Plan and drive product marketing initiatives from conception to launch.
- Lead brand and creative planning and execution.
- Manage content marketing, overseas social media promotion, and KOL relationships.
- Oversee product planning, launch strategies, and go-to-market campaigns.
- Plan and execute localized marketing campaigns in overseas markets.
Requirements
- Bachelor's degree or above in Advertising, Marketing, or a related field.
- At least 5 years of consumer brand marketing experience in the UK.
- Strong track record in brand creativity, planning, and promotion.
- Access to extensive overseas media and KOL networks.
- Proven experience planning and executing brand marketing campaigns.
- Demonstrated successful brand marketing experience in the UK.
- Deep understanding of UK culture and local market nuances.
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