Brand Coordinator

Coordinator, Integrated Commercial Marketing – Basketball Vertical (Toronto Raptors & Raptors 905)

In a Nutshell We’re looking for a Coordinator, Integrated Commercial Marketing – Basketball Vertical (Toronto Raptors & Raptors 905).

In this role, you will support the development and execution of integrated marketing programs across MLSE’s Basketball Vertical, helping bring Toronto Raptors and Raptors 905 initiatives to life throughout the season.

Working under the Integrated Commercial Marketing Manager, you will support campaigns and programs across marketing, ticketing, retail, partnerships, audience development and fan experience.

You will work across teams including Ticketing, Global Partnerships, Retail, Creative, Media, Digital, Data & Analytics and Game Operations to help turn strategies and business priorities into impactful fan-facing programs.

This is an opportunity to learn how business, creativity, data and fandom come together while playing an important role in delivering the campaigns and experiences that grow our teams and our business.

Once you are here you will:

• Help to execute go-to-market plans for a variety of initiatives

• Shape new ideas and challenge thinking to help us resonate with our fans and propel our business forward

• Balance multiple competing priorities and support revenue driving activities by collaborating with different ticketing, retail, food and beverage, and sponsorships teams

• Work with both our strategy & insights and business intelligence teams to assist in research and competitive audits, while also delivering ongoing campaign performance updates and associated impact to inform the health of our business.

• Work on specialty projects as they relate to your brand portfolio

What Does MLSE Offer You?

• You will have the opportunity to build your strategic, commercial and creative marketing experience while working on two of Toronto’s professional sports properties.

• You will learn from teams across one of North America’s leading sports and entertainment organizations while gaining hands-on experience across integrated campaigns, ticketing, partnerships, retail, fan experience, data and creative.

• Most importantly, you will be part of a collaborative, fast-moving team focused on finding new ways to grow our brands, our business and our connection with fans.