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Associate Director – Brand Experience
DXB LIVE
Dubai, UAE
Full Time
Director
1 weeks ago
Brand StrategyEvent ManagementExperiential MarketingBudget ManagementProject ManagementClient Relationship Management
Free
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Brand StrategyEvent ManagementExperiential Marketing
About the Role
DXB LIVE seeks an Associate Director of Brand Experience to lead strategy, development, and delivery of immersive brand activations. Requires 6+ years in brand experience, events, or experiential marketing with managerial experience.
Key Skills for This Role
Brand StrategyEvent ManagementExperiential MarketingBudget ManagementProject ManagementClient Relationship Management
Responsibilities
- Lead the planning, development and delivery of innovative brand activations, events, and experiential projects that align with client objectives and business goals
- Drive commercial performance through budget management, cost control, forecasting, and profitability oversight
- Build and maintain strategic client relationships, identifying opportunities for account growth and contributing to new business development
- Oversee end to end project delivery, ensuring all activities are executed on time, within budget, and to the highest quality standards
- Manage and inspire cross functional teams, vendors, contractors, and production partners to achieve exceptional project outcomes
- Direct operational planning, logistics, resource allocation, and on site event execution to ensure seamless delivery
- Establish and maintain effective project governance, processes, and quality standards to ensure consistency, accountability, and compliance across all projects
- Manage project risks while ensuring compliance with contractual, financial, and organisational requirements
- Drive continuous improvement initiatives by implementing best practices and enhancing operational efficiency across the department
- Lead departmental resource planning, team development, and performance management to foster a high performing and collaborative culture
- Contribute to strategic planning and organisational initiatives that drive business growth, operational excellence, and continuous improvement
- Ensure compliance with health and safety regulations, quality standards, and company policies across all projects
Requirements
- Bachelor’s degree in Business Management, Marketing, Events Management, Communications, or a related discipline
- Minimum of 6 years’ experience in brand experience, events, exhibitions, experiential marketing, or a related field, including experience in managerial or leadership role
- Proven track record of successfully delivering large scale events, activations, and client focused projects within complex and fast paced environments
- Strong commercial acumen with experience in budgeting, financial management, forecasting, and performance reporting
- Proficiency in Microsoft Office applications, particularly Excel, PowerPoint, and Word, along with project management and collaboration tools
- Excellent analytical skills, with the ability to interpret data, prepare insightful commercial reports, and deliver compelling client presentations
- Demonstrated ability to lead cross functional teams, manage stakeholder relationships, and drive operational excellence
- Excellent presentation, communication, and stakeholder management skills
- Excellent organisational, problem solving, and decision making abilities
- Strong knowledge of industry best practices, governance processes, health and safety standards, and event operations is highly desirable
Full Job Posting
Who is DXB LIVE?
- DXB LIVE is the Experiential Marketing and Event Services Agency of Dubai World Trade Centre, a full spectrum powerhouse for event management, production, and delivery.
- With creative vision, technical excellence, and operational precision, DXB LIVE brings to life a wide range of world class events, from exhibitions and conferences to national celebrations, international festivals, immersive brand activations, and exclusive, high end weddings.
- Our in house capabilities span design, build, technology, and logistics allowing us to execute at scale and deliver exceptional experiences across every format.
- As we expand our global footprint, we continue to forge strong alliances with leading international event organizations, positioning DXB LIVE among the world’s premier event service providers.
What's the Role?
- Are you passionate about creating unforgettable brand experiences that captivate audiences and leave a lasting impact?
- As Associate Director – Brand Experience, you will lead the strategy, development and delivery of bold, innovative, and immersive brand activations that bring our clients’ visions to life.
- Combining strategic thinking with creative excellence, you will shape experiences that inspire engagement, strengthen brand connections, and deliver measurable business impact in live events and experiential marketing.
- In this senior leadership role, you will oversee projects from concept development through flawless execution, ensuring every activation is delivered to the highest quality, on time, and within budget.
- You will work closely with clients and multidisciplinary teams, foster strong client and stakeholder relationships, and drive innovation while delivering measurable business impact.
- This is an exciting opportunity for a visionary professional with extensive brand experience who thrives in a fast paced environment, enjoys turning ambitious ideas into reality, and is passionate about creating extraordinary experiences that audiences will remember long after the event ends.
Tasks and Responsibilities
- Lead the planning, development and delivery of innovative brand activations, events, and experiential projects that align with client objectives and business goals.
- Drive commercial performance through budget management, cost control, forecasting, and profitability oversight.
- Build and maintain strategic client relationships, identifying opportunities for account growth and contributing to new business development.
- Oversee end to end project delivery, ensuring all activities are executed on time, within budget, and to the highest quality standards.
- Manage and inspire cross functional teams, vendors, contractors, and production partners to achieve exceptional project outcomes.
- Direct operational planning, logistics, resource allocation, and on site event execution to ensure seamless delivery.
- Establish and maintain effective project governance, processes, and quality standards to ensure consistency, accountability, and compliance across all projects.
- Manage project risks while ensuring compliance with contractual, financial, and organisational requirements.
- Drive continuous improvement initiatives by implementing best practices and enhancing operational efficiency across the department.
- Lead departmental resource planning, team development, and performance management to foster a high performing and collaborative culture.
- Contribute to strategic planning and organisational initiatives that drive business growth, operational excellence, and continuous improvement.
- Ensure compliance with health and safety regulations, quality standards, and company policies across all projects.
What You Need Is:
- Bachelor’s degree in Business Management, Marketing, Events Management, Communications, or a related discipline.
- Minimum of 6 years’ experience in brand experience, events, exhibitions, experiential marketing, or a related field, including experience in managerial or leadership role.
- Proven track record of successfully delivering large scale events, activations, and client focused projects within complex and fast paced environments.
- Strong commercial acumen with experience in budgeting, financial management, forecasting, and performance reporting.
- Proficiency in Microsoft Office applications, particularly Excel, PowerPoint, and Word, along with project management and collaboration tools.
- Excellent analytical skills, with the ability to interpret data, prepare insightful commercial reports, and deliver compelling client presentations.
- Demonstrated ability to lead cross functional teams, manage stakeholder relationships, and drive operational excellence.
- Excellent presentation, communication, and stakeholder management skills, with the ability to influence clients, partners, and internal teams.
- Excellent organisational, problem solving, and decision making abilities, with a keen eye for detail and a commitment to delivering high quality results.
- Strong knowledge of industry’s best practices, governance processes, health and safety standards, and event operations is highly desirable.
What Do We Offer?
- Competitive salary and comprehensive benefits package.
- Opportunities for professional development and career growth.
- Collaborative work environment within a prestigious event company.
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