Area Sales Manager

POSITION OBJECTIVE - The position holds responsible for the activities of multiple stores, achieve quantitative measures of performance within stores - Oversee the recruiting, hiring and training needs of the store, and efficient decision making to enhance the overall performance of the store - Orient the new employees to Apparel Store Operations - Achieve company objectives by ensuring the highest levels of customer service are provided by retail staff and ensure they have the skills and support required for maximizing sales - Represent the brand by maximizing and contributing to the sales within the store through exceptional customer service and retail experience Key Responsibilities: - Achieve quantitative measures of performance in the following areas: Units per transaction, Average transaction value, sales per month, sales per square feet, sales turnover, shrinkage control, increase in conversion percentage. - Set store sales target to maximize the sales and profitability. - Ensure scheduled staff meetings are conducted on a regular basis. - Maintain and enhance the standards of customer service at all the stores. - Adhere and enforce Company SOP, Policies and procedures; loss prevention audit guidelines in all the assigned stores. Also create measures to ensure compliance by all the employees. - Oversee the implementation and execution of the Visual Merchandising guidelines are followed at all the stores at all times. - Monitor the inventory movement. - Recruit and train the staff on sales techniques, customer service, teamwork, and other etiquettes as per the company and brand requirements. - Evaluate the performance of the employees annually and promote open lines of communication through coaching and motivation. - Interpret and make decision on operations and visual standards based on store and client’s needs. - Communicate business drivers, merchandise and quality issues, and other related informatio